Senior Marketing Strategist
9 hours ago
At Project Management Institute, we're committed to helping make the world work better for everyone.
Job Summary:We're seeking an experienced Senior Marketing Strategist to lead our regional marketing efforts in APAC. As a key member of our marketing team, you'll be responsible for developing and executing a strategic marketing plan that drives business growth and brand awareness in the region.
About the Role:- Lead the development and execution of a comprehensive regional marketing strategy that aligns with PMI's global objectives.
- Collaborate with cross-functional teams to identify and capitalize on growth opportunities, customer segment trends, and competitive activities that influence customer development performance.
- Establish and manage direct agency relationships to design and implement localized campaigns that meet regional needs.
- Serve as the central point of contact for regional marketing, providing coaching, guidance, and support to Regional Marketing Leads and sales teams.
- Define and track KPIs and goals aligned with performance marketing metrics, analyzing data to inform regional recommendations and drive business growth.
- 7+ years of marketing experience, with a focus on regional or global marketing strategies.
- Proven knowledge of performance marketing, media planning, buying, and optimization.
- Experience working in a sales environment and providing strategic direction to vendors.
- Proficiency in languages such as Japanese, Korean is preferred.
- A competitive salary range of $120,000 - $180,000 per annum, based on qualifications and experience.
- An excellent total package, including compensation and benefits tailored to your location.
- Skill development opportunities to help you grow now and into the future.
- Access to a global network, enriching your professional experience.
- Flexible options to balance work time and personal time.
- Award and bonus opportunities.
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