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Marketing Campaign Strategist
2 months ago
Key Responsibilities:
- Develop and execute comprehensive marketing campaigns to drive business growth and brand awareness.
- Lead the development of social media engagement strategies to enhance our online presence.
- Manage marketing budgets and collaborate with advertising and creative departments to ensure effective campaign execution.
- Review and approve advertising materials for print and digital media to ensure consistency with our brand identity.
- Prepare and negotiate advertising contracts to secure optimal rates and terms.
- Conduct market research to identify new opportunities and stay ahead of competitors.
- Lead and manage a team of marketing department employees to ensure seamless campaign execution.
- Analyze market trends and conduct competitor research to inform marketing strategies.
- Develop and implement strategies to increase brand awareness and drive qualified traffic to our website.
- Deploy successful marketing campaigns and oversee their implementation from concept to execution.
- Experience in setting up and optimizing Google Adwords campaigns to maximize ROI.
- Proficient in numerical analysis and comfortable working with data to inform marketing decisions.
- A keen sense of aesthetics and a passion for creating engaging content.
- Bachelor's or Master's degree in Marketing or a related field.
- Ability to work flexible hours, including weekends and public holidays.
Required Skills:
- Market Research
- Tactics
- Aesthetics
- Digital Media
- Budgeting
- Advertising
- Product Marketing
- Social Media
- Marketing Strategy
- Marketing
- Strategy
- B2B
- Digital Marketing
- Spreadsheets
- Direction
