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Ecommerce Marketing Campaign Strategist
3 weeks ago
We are seeking a results-driven Facebook Ecommerce Marketing Specialist to manage and optimize paid social campaigns for our ecommerce business.
As a key member of our team, you will be responsible for developing, executing, and optimizing Facebook ad campaigns for ecommerce products. This includes managing campaign budgets, bid strategies, and audience targeting to maximize ROI.
In this role, you will also conduct A/B testing on creatives, ad copy, and landing pages to improve conversions. Monitoring performance metrics such as ROAS, CPA, CTR, and CVR to adjust strategies accordingly is essential.
You will work closely with designers and copywriters to create high-converting ad creatives. Staying updated on Facebook algorithm changes and industry best practices is crucial to ensure effective campaign management.
The ideal candidate will have a strong understanding of Facebook Business Manager and ad policies, experience in performance marketing, conversion tracking, and analytics.
Responsibilities include analyzing data to make informed marketing decisions, scaling ad campaigns, and optimizing budget allocation.
This is a full-time position requiring a minimum of 4 years of experience in Facebook Ads for ecommerce.