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Data Insights Analyst

2 months ago

Singapore HYPERSCAL SOLUTIONS PTE. LTD. Full time
Job Title: Data Insights Analyst

We are seeking a highly skilled Data Insights Analyst to join our team at HyperScal Solutions Pte. Ltd. The successful candidate will be responsible for synthesizing and curating audience insights across various media platforms, including TV, Radio, Editorial, Digital, and Social. This role requires strong analytical skills, attention to detail, and excellent communication skills.

Key Responsibilities:

  • Support Customer and Content groups by delivering impactful value propositions to advertisers, including translating transmedia metrics into actionable performance insights.
  • Synthesize, integrate mainstream, digital, and social audience data from disparate sources and communicate a coherent story to address on-going business requirements.
  • Manage custom quantitative and qualitative research initiatives, defining their business objectives, refining research instruments, data synthesis, and insight generation.
  • Deliver prompt response to ad-hoc analysis requests from Mainstream, Digital Sales, and product teams.
  • Apply enterprise-level transmedia audience measurement framework and disseminate metrics/benchmarks via an online MIS platform.
  • Utilize machine learning, AI capabilities to enhance business processes.
  • Leverage unified customer database to derive transmedia insights about audiences.
  • Train Business Operations team on relevant tools and solutions developed/used by CIA team.

Requirements:

  • Degree in Statistics, Business Analytics, or equivalent quantitative discipline.
  • 3 years relevant working experience in research or related domains. Media-related experiences preferred.
  • Able to demonstrate numerical and storytelling capabilities in translating complex data into meaningful insights.
  • Strong in critical thinking, problem-solving, and attention to details.
  • Excellent communication skills.
  • Proficient in MS Office applications, programming language (Python, R, SQL), Business Tools (Power BI, Tableau). Knowledge of machine learning, artificial intelligence experiences are pluses.
  • Collaborative team player with great attention to detail and timelines.

About Us:

HyperScal Solutions Pte. Ltd. is a leading provider of innovative solutions for the media and entertainment industry. We are committed to delivering exceptional results and fostering a collaborative work environment.