Senior Marketing Strategist

2 weeks ago


Singapore AtriCure, Inc. Full time
Job Description

We are seeking a highly motivated and experienced Senior Marketing Strategist to lead our downstream marketing efforts in the Asia Pacific & Greater China region. As a key member of our global marketing team, you will be responsible for developing and executing marketing strategies that drive business growth and improve lives for patients worldwide.

Key Responsibilities:

  • Develop and execute country marketing plans to strengthen our brand and improve return on investment (ROI) on campaigns and congresses.
  • Plan and execute congresses and development and/or execution of global and local campaigns.
  • Establish and execute 'best-in-class' product launch processes, leveraging global product launch best practices and partnering with senior marketing managers and country leaders.
  • Work with cross-functional teams to establish and execute forecasting/demand planning processes.
  • Lead the development and implementation of multi-tier key opinion leader (KOL) strategies and planning, leveraging global best practices and partnering with senior marketing managers and country leaders.

Requirements:

  • Bachelor's degree in Marketing, Business, Communications or equivalent. MBA preferred.
  • Minimum 5 years of successful commercial/marketing experience within medical device/medical technology environment.
  • Significant experience in developing and executing marketing strategies.
  • Ability to develop and maintain strong relationships with international, internal, and external customers and vendors.
  • Excellent verbal and written communication skills in English.


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