Content Strategist

2 weeks ago

Singapore beBeeDigital Full time $90,000 - $120,000
Job Title

Seeking a Content Strategist to lead our brand's Web3 content and communication strategy.

\Key Responsibilities\
  • Social Media Operations (50%)

Manage content calendars and publish across platforms: Twitter, Instagram, Telegram, TikTok, Discord. Create engaging content that drives growth, interaction, and Web3-native engagement. Operate and moderate community channels like Discord and Telegram. Use memes, trends, and storytelling to connect with audiences authentically. Track KPIs and social metrics to refine content and community strategy. Build a consistent and on-brand social presence across all channels.

\
  • Project & Brand Promotion (20%)

Draft project-level brand campaign strategies and execution plans. Support company-wide brand positioning and communications strategy. Execute brand collaborations, campaign activations, and community co-marketing efforts. Collaborate across teams to ensure consistency and delivery.

\
  • Content Creation & Publishing (15%)

Produce high-quality visual and narrative content, including memes, short videos, infographics, and education-focused posts. Maintain brand voice and visual consistency, ensuring error-free publishing.

\
  • KOL Management & Expansion (5%)

Identify, onboard, and manage KOLs across platforms like Twitter, YouTube, TikTok, Telegram. Develop campaign briefs, monitor performance, and manage deliverables. Handle agreements and performance analysis.

\
  • Cross-Functional Communication & Project Coordination (10%)

Coordinate with design, marketing, product, and PR teams on integrated campaigns. Support launch timelines, content packaging, and project messaging. Assist in handling urgent announcements, crisis comms, and sentiment response.

\Requirements\
  • 3–5 years of experience in social media, content strategy, or brand marketing (Web3 experience preferred)
  • Strong familiarity with crypto culture, community trends, and online narratives
  • End-to-end content capability: planning, creation, scheduling, and analytics
  • Proficiency in analytics tools
  • Skilled in Canva, CapCut, Figma, and related content creation tools
  • Strong time management, remote execution, and cross-team collaboration skills

Seniority level: Mid-Senior level Employment type: Full-time Job function: Public Relations

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