Associate Marketing Campaigns Specialist
4 weeks ago
Job Summary :
Razer.com is seeking a highly motivated and experienced Associate Campaigns Marketing Specialist to join our team. As a key member of our online sales and merchandising team, you will be responsible for driving the execution of marketing campaigns on Razer.com, working closely with the direct to consumer marketing, merchandising and category management teams.
Key Responsibilities :
- Develop and own the Razer.com quarterly marketing activation plans, ensuring alignment with business objectives and brand identity.
- Lead the end-to-end execution of Razer.com campaigns, from planning to launch, collaborating with category managers, designers, copywriters, demand generation team and other stakeholders.
- Communicate campaign updates to the Razer.com team, ensuring that team members are aligned on launch times, promotions, and upcoming changes.
- Maintain and update campaign pages, ensuring that new promotional activities are merchandized in a timely manner.
- Ensure that Razer's brand identity is adhered to in all digital communications and assets.
- Identify opportunities for gamer-centric co-marketing activations with video game publishers.
- Analyze and report on campaign performance, providing data-driven insights to inform future marketing strategies.
Requirements :
- 2 years of experience with a direct-to-consumer brand, preferably in an e-commerce organization.
- Candidates with Consumer electronics, Sports fashion brand & Direct-to-consumer experience preferred.
- Proven track record in marketing planning and execution, with a focus on digital marketing and e-commerce metrics.
- Strong project management and communication skills, with the ability to work effectively in a fast-paced environment.
- Bachelor's degree from a reputable university.
Are you up for the challenge? :
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