Brand Strategy Director

5 days ago

Singapore beBeeMarketing Full time $90,000 - $120,000

Job Summary:

We are seeking a seasoned Brand Strategist to develop and execute a comprehensive marketing strategy, driving revenue growth and brand awareness.

About the Role:

  • Develop and maintain an annual marketing calendar, identifying key dates, events, and opportunities to maximize revenue growth.
  • Design tactical promotions and campaigns, establishing clear milestones, budgets, and resource allocation plans.
  • Formulate communication strategies and ensure seamless dissemination of plans to internal teams and stakeholders.
  • Monitor and evaluate campaign performance using KPIs (e.g., ROI, engagement, conversion) and analytics tools.
  • Collect and analyze data to generate actionable insights, providing recommendations for campaign adjustments and future strategies.
  • Prepare post-campaign reports to highlight successes, challenges, and opportunities for improvement.

Requirements:

  • Bachelor's degree in Marketing, Business, or a related field.
  • 5+ years of experience in marketing campaign management, preferably in a fast-paced, cross-functional environment.
  • Proven ability to translate data insights into actionable strategies.
  • Strong project management skills with expertise in budgeting, timeline management, and stakeholder coordination.
  • Proficiency in analytics tools (e.g., Google Analytics) and Microsoft Office Suite.
  • Excellent communication, editing, and presentation skills.

Preferred Competencies:

  • Agile mindset with the ability to adapt to shifting priorities.
  • Detail-oriented with a commitment to accuracy and brand consistency.
  • Collaborative team player with leadership capabilities.

Benefits:

This role offers a competitive salary, comprehensive benefits package, and opportunities for professional growth and development.

Others:

The successful candidate will be responsible for working closely with internal teams and external vendors to deliver high-quality results and drive business success.

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