Lead Search Performance Strategist

3 weeks ago


Singapur, Singapore GroupM Full time

Position Overview

We are seeking a Lead Search Performance Strategist to enhance our team dynamics. This role involves spearheading Paid Search initiatives and formulating strategic development plans.

Role Reporting Structure

Reports to: Performance Lead

Key Responsibilities:

  • Act as an authority in Paid Search.
  • Design and refine Search Campaigns.
  • Engage in creative problem-solving.
  • Analyze performance data and identify emerging trends.
  • Develop comprehensive search strategies.
  • Stay abreast of industry advancements.
  • Foster relationships with vendors.
  • Monitor website analytics.
  • Collaborate with SEO and Technical teams.
  • Participate in client pitches.
  • Maintain a thorough understanding of client goals.
  • Prepare strategic recommendations.
  • Implement testing protocols.
  • Oversee campaign execution.
  • Drive performance enhancements.
  • Manage and mentor team members.
  • Evaluate team performance.
  • Contribute to innovative solutions.
  • Update stakeholders on project developments.
  • Lead discussions with clients and agencies.

Success Metrics:

  • In three months: Grasp client business models, master relevant Search platforms, and cultivate relationships.
  • In six months: Deliver Search solutions, mentor team members, enhance workflows, and stay informed on digital innovations.
  • In twelve months: Formulate proposals, provide strategic insights, and engage in client pitches.

Essential Qualifications:

  • Bachelor's Degree.
  • Strong understanding of Search platforms.
  • Proven experience in campaign management.
  • Track record of success in performance-driven campaigns.
  • Combination of analytical and creative skills.
  • Effective team management abilities.
  • Detail-oriented with a genuine curiosity.

About GroupM:

GroupM is a leading media agency known for its global network and collaborative work culture. We foster an innovative environment and are committed to being an equal opportunity employer, celebrating diversity and inclusivity.



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