Senior SEO Specialist
4 weeks ago
Job Title: Senior SEO Specialist
Job Summary:
We are seeking a highly skilled Senior SEO Specialist to join our team at Adidas. As a key member of our digital marketing team, you will be responsible for driving organic traffic to our eCom platform through onsite, offsite, and technical SEO initiatives.
Key Responsibilities:
- Develop and implement data-driven SEO strategies based on analysis and insights.
- Work closely with internal stakeholders to develop and action on digital PR strategies that drive organic traffic growth.
- Leverage the power of Adidas brand and commercial partners to gain high-quality backlinks.
- Conduct technical audits to improve page performance, Core Web Vitals, and site stability.
- Measure and report results of SEO activities and communicate these to wider stakeholders.
Requirements:
- 5+ years of experience in technical SEO, in-house or at a leading digital agency.
- University degree in the field of Business or equivalent.
- Experience with digital marketing in a brand environment.
- Experience working with Agile development teams.
- Experience in eCommerce environment.
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