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Senior Content Strategist

1 week ago

Singapore KLARRA Full time
Role Overview:

We're seeking a skilled copywriter to join our team at KLARRA, a fashion and lifestyle brand that values innovation, collaboration, and personal growth. As a Senior Marketing & Copywriting Executive, you will play a key role in developing and delivering high-quality content that drives engagement, strengthens brand identity, and resonates deeply with our audience.

Key Responsibilities:
Craft high-quality, engaging, and brand-aligned copy for all platforms, including product descriptions, social media, LinkedIn, EDMs, articles, and in-store materials.
Conceptualize, develop, and execute creative content in collaboration with the creative team (photographers, designers, videographers, etc.).
Plan and manage the content and marketing calendar, ensuring consistency across all touchpoints.
Compile, track insights, and analyze data to improve and make adjustments, content shifts, or campaign optimizations.

Required Skills & Qualifications:
3-4 years of experience in copywriting, content creation, or marketing within a fashion, lifestyle, or creative industry.
A strong, hands-on executor who enjoys writing, storytelling, and bringing brand ideas to life.
Exceptional copywriting skills—fluent in English, grammatically strong, and able to craft compelling narratives that connect with audiences.
A natural storyteller who can balance creativity with commercial impact.
Creative, with a keen eye for aesthetics and brand-building.
Self-driven, independent, and proactive—able to take ownership of tasks and execute efficiently.
Detail-oriented with strong organizational skills to manage multiple projects in a fast-paced environment.
Strong interpersonal skills, able to collaborate with internal teams and external partners.

Bonus:
Proficiency in Photoshop, Illustrator, or CapCut is a plus, but not required.

Why Work with Us?
Take ownership of your work while shaping the brand's storytelling.
Join a team that values innovation, collaboration, and personal growth.
Opportunities to make a real impact on the brand's community and audience.