Digital Marketing Strategist for E-commerce Expansion

1 day ago


Singapore LKH PRECICON PTE. LTD. Full time
Unlock Your Digital Marketing Potential with LKH PRECICON PTE. LTD.

We are a local distribution company representing over 20 established global brands in the field of industrial automation, energy & environmental monitoring, and power quality. As we digitalize our business into e-commerce, we are seeking a Digital Marketing Specialist to drive our online presence and growth.

About the Role:
A key member of our marketing team, you will be responsible for planning and executing digital marketing campaigns, creating engaging content, and analyzing performance metrics to optimize results. You will work closely with our Senior Manager - Business to develop and implement effective marketing strategies that drive brand awareness, traffic, and leads for our offline and online businesses.

Your Key Responsibilities Will Include:
• Developing and executing SEO and SEM strategies to increase online visibility and drive conversions
• Managing and creating social media content and postings to engage our target audience
• Planning and organizing events with various stakeholders to promote our brand and products
• Presenting campaign plans, performance metrics, and proposals to improve digital results to senior management and partners
• Setting up conversion and event tracking on our website and across digital platforms to measure ROI
• Creating buyer personas for targeted marketing and staying up-to-date with the latest digital marketing trends and best practices
• Collaborating with our marketing team to ensure alignment and achieve shared goals

You Will Need:
• A diploma or degree holder in Marketing, IT, or Engineering disciplines
• At least 2-3 years of experience in digital marketing using tools such as Semrush, GA4
• Familiarity with Adobe Commerce Cloud Platform, Adobe Creative Clouds Suite, CRM, and marketing automation software such as Hubspot, Dotdigital, or Salesforce
• Experience with A/B testing and other testing metrics
• Strong organizational skills, attention to detail, and ability to work in a fast-paced environment
• Ability to collaborate and work in a team, but also a self-starter who can take initiative

The Ideal Candidate:
We offer a competitive salary range of SGD $45,000 - $65,000 per annum, depending on experience, as well as generous benefits and opportunities for professional growth and development. If you are a motivated and creative digital marketing professional looking to join a dynamic team, please apply today

Benefits and Perks:
• Competitive salary range: SGD $45,000 - $65,000 per annum
• Generous benefits package including medical, dental, and specialist reimbursement
• Opportunities for training and professional development to enhance your skills and career prospects

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