
Chief Marketing Strategist
3 days ago
Chief Marketing Strategist
About the Role:
We are seeking an experienced marketing professional to oversee all marketing functions for our brand. This is a key role that requires strategic thinking, creativity, and strong leadership skills.
- Develop and implement multi-channel marketing campaigns to create demand for car sales and grow market share and volume for the company & brand.
- Manage and integrate full marketing mix: ATL, BTL and promotions, media buying, CRM, corporate sales, event management, digital marketing.
- Evaluate, lead and execute sponsorships, tie-ups and purchase of lucky draw cars for companies and campaigns.
- Forge affiliations and partnerships with external companies to build database for corporate sales, collaborations and to increase sales prospects.
- Establish positive relationships with customers and external vendors to achieve brand loyalty and provide marketing and event support.
- Ensure corporate identity guidelines of the brand across all areas of marketing communications are adhered to.
Requirements:
- Degree in Marketing / Communications or equivalent qualifications.
- Minimum 4-5 years within an automotive dealership or a similar industry is preferred.
- Excellent team player with strong leadership qualities.
- Able to work independently and thrive in a fast-paced environment.
- Excellent communications, time management and organizational skills.
Skills Required:
- CRM
- Media Buying
- Leadership
- Social Media
- Marketing Communications
- Event Management
- Digital Marketing
- Time Management
- Team Player
Benefits:
This is a great opportunity to advance your career in marketing and take on new challenges. You will have the chance to work with a dynamic team and make a real impact on the company's success.
Others:
Please note that this job description is subject to change based on the company's needs.
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