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Senior Product Manager, E-Commerce Innovation Leader

2 months ago

Singapur, Singapore TikTok Full time

**About the Role**

TikTok is revolutionizing the future of digital marketing and e-commerce on one of the world's leading platforms. The TikTok Web Ads and Open-Loop E-Commerce team, part of the TikTok Monetization Product organization, is seeking a senior Product Manager to build innovative advertising products for web ads and e-commerce clients.

**Key Responsibilities:**

  • Drive revenue growth and advertiser satisfaction for web ads and e-commerce clients on TikTok by developing highly scalable machine learning products.
  • Collaborate with cross-functional teams to design and implement end-to-end solutions, from product conception to launch to ongoing optimization.
  • Analyze business challenges, identify client pain points, and prioritize product features to enhance advertiser activation, retention, and average revenue per advertiser.
  • Lead the development of ad solutions that prioritize product-matching strategies to deliver a higher return on ad spend for clients.
  • Ensure compliance with user privacy regulations and promote responsible use of advertising signals.
  • Work closely with Targeting, Attribution, Optimization, Insights, and other teams to leverage signals and enhance advertising performance products.

**Requirements:**

  • Bachelor's degree in Computer Science, Electrical Engineering, Mathematics, or Statistics.
  • 5+ years of product management experience within ad tech, with additional relevant technical experience.
  • Expertise in the ads ecosystem, preferably in delivery systems, with experience in taking products through the software development lifecycle.
  • Strong leadership experience within a fast-growing company, with a track record of defining vision, strategy, and roadmap for advertising products.
  • Ability to work effectively with highly technical teams and drive impact in a diverse global environment.
  • Excellent communication, organizational, and analytical skills, with a proven ability to work cross-functionally in a collaborative setting.

**Preferred Qualifications:**

  • MBA or other advanced degree.
  • Experience and interest in working in a fast-paced or startup environment.
  • Strong understanding of e-commerce and web advertiser needs.