Performance Media Strategist

1 day ago

Singapore beBeeMarketing Full time $90,000 - $120,000

Job Title: Performance Marketing Manager

\

At our organization, we are seeking a highly skilled Performance Marketing Manager to lead our paid acquisition efforts and drive high-quality leads through various platforms.

\

Key Responsibilities:

\
  • \
  • Develop, implement, and optimize paid media strategies across multiple platforms to achieve lead generation targets.\
  • Own the end-to-end management of campaigns, including audience segmentation, creative briefing, campaign setup, A/B testing, and ongoing optimization.\
  • Lead the integration of data from customer relationship management (CRM) systems and websites into paid media strategies for improved targeting, retargeting, and lookalike audience creation.\
  • Collaborate with product, design, and analytics teams to align campaign messaging and landing page experiences for optimal conversion.\
  • Oversee the implementation and maintenance of tracking infrastructure for accurate measurement of campaign performance and lead validity.\
  • Regularly analyze campaign and CRM data to identify optimization opportunities, reduce lead duplication, and improve targeting efficiency.\
  • Conduct ongoing A/B testing of creatives, audiences, and landing pages to maximize conversion rates.\
  • Prepare and present detailed performance reports, insights, and strategic recommendations to leadership.\
  • Cultivate strong relationships with cross-functional teams to ensure marketing initiatives align with business objectives and customer insights.\
  • Stay current with industry trends, platform updates, and emerging tools to ensure our paid media strategy remains competitive.\
  • Manage and mentor a team of performance marketers or external partners, fostering a culture of experimentation and continuous improvement.\
  • Drive measurable business impact through data-driven decision making and advanced data integration.\
  • Optimize campaign performance by leveraging CRM data and first-party information.\
  • Implement cost-effective solutions to minimize wastage and enhance ROI.\
  • Maximize valid lead volume and minimize cost per acquisition.\
  • Ensure seamless data flows between website, CRM, and ad platforms.\
  • Deliver regular campaign analysis and actionable insights to executive stakeholders.\
  • Align campaign messaging with product and design teams to optimize conversion.\
  • Integrate CRM segments for audience targeting and lookalike modeling.\
  • Feed back lead validity and conversion data to optimize campaigns.\
  • Minimize lead duplication and maximize audience freshness.\
  • Present detailed performance reports and strategic recommendations to senior leadership.\
  • Foster collaboration among internal teams to ensure campaign alignment and data integrity.\
  • Remain up-to-date with platform changes, privacy regulations, and emerging tools to stay competitive.\
  • Lead technical setup and troubleshooting of tracking solutions.\
  • Ensure closed-loop reporting and advanced audience targeting.\
  • Stay ahead of the curve in digital marketing trends and best practices.\
  • Drive revenue growth through effective paid media strategy.\
  • Achieve revenue targets required for paid channels.\
  • Increase volume and quality of leads driven by paid media.\
  • Improve accuracy and completeness of campaign tracking and attribution.\
  • Utilize CRM and first-party data effectively in campaign optimization.\
  • Demonstrate return on investment and incremental growth from paid acquisition efforts.\
  • Lead digital marketing initiatives to drive business outcomes.

  • Media Strategist

    2 days ago

    Singapore beBeeMarketing Full time

    Job Title: Media Strategist Our team is seeking a highly skilled and experienced Media Strategist to develop and execute performance-driven media strategies across various channels. The successful candidate will be responsible for planning, executing, and optimizing campaigns to achieve client objectives.

  • Social Media Strategist

    7 days ago

    Singapore SHOPGIFTS PTE. LTD. Full time

    **Job Description: Social Media Strategist** We are seeking a creative and driven Social Media Strategist to join our dynamic marketing team. As a Social Media Strategist, you will play a crucial role in developing and executing social media strategies to enhance brand visibility, engage our target audience, and drive business...

  • Senior Digital Media Performance Strategist

    2 weeks ago

    Singapore Adstify Search Pte Ltd Full time

    Our client is one of the top ten travel technology companies in the world. As a travel technology company, they build the critical solutions that help airlines and airports, hotels and railways, search engines, travel agencies, tour operators and other travel players to run their operations and improve the travel experience, billions of times a year,...

  • Senior Digital Media Performance Strategist

    7 days ago

    Singapore Adstify Search Pte Ltd Full time

    Our client is one of the top ten travel technology companies in the world. As a travel technology company, they build the critical solutions that help airlines and airports, hotels and railways, search engines, travel agencies, tour operators and other travel players to run their operations and improve the travel experience, billions of times a year,...

  • Senior Digital Media Performance Strategist

    5 days ago

    Singapore Adstify Search Pte Ltd Full time

    Our client is one of the top ten travel technology companies in the world. As a travel technology company, they build the critical solutions that help airlines and airports, hotels and railways, search engines, travel agencies, tour operators and other travel players to run their operations and improve the travel experience, billions of times a year,...

  • Social Media Strategist

    7 days ago

    Singapore THREE60 DEGREES CONSULTING Full time

    **Social Media Strategist** It all began in 2003, when a group of like-minded, passionate individuals came together to realise a common vision of uncommon ideals - resulting in the inception of Three60°Consulting. Our creative services are centred upon our belief in the power of a fresh perspective. We embrace a different way of thinking and are always...

  • Senior Media Strategist

    2 days ago

    Singapore beBeeStrategist Full time $60,000 - $90,000

    Job Title: Senior Media Strategist  We are seeking a talented and ambitious media strategist to join our team as an Associate Manager. In this role, you will be responsible for developing and implementing innovative digital media strategies that drive business growth and deliver exceptional results. The ideal candidate will have a strong understanding of...

  • Social Media Strategist

    19 hours ago

    Singapore CRU ASIA LIMITED Full time

    Roles & ResponsibilitiesJob DescriptionWe are looking for a driven social media strategist to help increase engagement with our stakeholders across the different platforms. Technical skills aside, our social media strategist should be someone with a clear goal of being part of a ministry that enriches marriages and families.ResponsibilitiesBuild and execute...

  • Social Media Strategist

    21 hours ago

    Singapore Cru Singapore Full time

    We are looking for a driven social media strategist to help increase engagement with our stakeholders across the different platforms. In the FamilyLife Ministry, we believe that every family is important. God is able to transform families and marriages no matter what the current or past circumstances may be. Our team is here to provide transferrable,...

  • senior Performance Marketing Strategist

    1 week ago

    Singapore Ultimate Asset Full time

    **Senior Performance Marketing Strategist** Travel & Hospitality Sector | Hybrid (2 days in the office) | Singapore | up to $95,000 per annum. Are you a digital media or performance marketing planner or strategist looking to really focus mainly on creating campaigns & ideas vs spending time activating them in platform? If yes, this could be the opportunity...