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Growth Marketing Strategist

2 months ago

Singapore 33 TALENT SINGAPORE PRIVATE LIMITED Full time
About the Role

We are seeking a highly skilled Growth Marketing Strategist to join our team at 33 Talent Singapore Private Limited. As a key member of our marketing department, you will be responsible for developing and executing a comprehensive marketing strategy to drive revenue growth and brand visibility across multiple business lines.

Key Responsibilities
  • Drive Growth & Revenue: Create and implement strategies to boost brand awareness, increase student enrollment, and accelerate company growth. Focus on identifying opportunities and using performance-based channels such as incentives, CRM, subscriptions, and loyalty programs to drive revenue.
  • Campaign & Content Leadership: Lead a team of marketers to plan and execute multi-channel campaigns across digital, social media, email, and SEO, ensuring strong content marketing that aligns with growth objectives.
  • Data-Driven Decisions: Analyze marketing performance data to measure success and optimize strategies. Use A/B testing and data insights to continuously improve marketing efforts and track ROI.
  • Lead Generation & Customer Segmentation: Develop strategies to attract new students, donors, and customers. Use customer segmentation and automation tools to nurture leads and improve conversion rates.
  • Brand Building & Partnerships: Strengthen the brand's identity across all channels and seek strategic partnerships to expand the organization's reach.
  • Budget & Resource Management: Manage the marketing budget efficiently to maximize ROI while ensuring compliance and proper documentation.
  • Team Leadership & Collaboration: Lead and mentor the marketing team, promoting creativity and collaboration. Coordinate with other departments to ensure alignment with overall company goals.
  • Revenue Focus: Drive revenue through effective marketing campaigns for student enrollment, fundraising, and sales for the organization's ventures, including its for-profit businesses.
Requirements
  • Experienced: 5-7 years in marketing with a focus on growth and digital strategies, including leadership experience.
  • Strategic Leader: Skilled in developing and executing strategic marketing initiatives and building effective teams.
  • Project Manager: Detail-oriented with a strong analytical mindset, adept at managing marketing projects from start to finish.
  • Budget Manager: Experienced in handling marketing budgets and optimizing ROI.
  • Data Analyst: Proficient in analyzing marketing data with tools like Excel and other analytics software to inform strategy.
  • Marketing Software User: Familiar with tools such as Google Analytics, CRM systems (e.g., HubSpot), and marketing automation platforms.
  • Social Media & Email Expert: Deep understanding of managing both organic and paid marketing efforts across platforms like Google, Facebook, TikTok, Instagram, and email.
  • Communicator: Excellent written and verbal communication skills, with the ability to articulate complex ideas clearly and concisely in English.
  • Team Leader: Strong leadership abilities to mentor and develop a diverse marketing team, fostering a collaborative and high-performance environment.
  • Professional Traits: Creative, strategic thinker with a growth mindset. Resourceful, self-motivated, adaptable, and entrepreneurial, with a sociable, positive attitude and the ability to thrive in a fast-paced setting.
Why You Should Be Excited About This Role
  • Make a Difference: Join a trailblazing organization dedicated to transforming lives and driving meaningful change for individuals with diverse learning needs.
  • Lead with Impact: Shape the organization's future by crafting and executing innovative marketing strategies, while leading a dynamic team to new heights.
  • Thriving Environment: Embrace a vibrant, fast-paced setting where you can optimize cutting-edge marketing initiatives, manage impactful budgets, and forge strategic partnerships.
  • Advance Your Career: Leverage your expertise to drive growth and success, all while growing professionally in a forward-thinking and purpose-driven organization.