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Mobile Product Specialist

2 weeks ago

Singapore beBeeProductMarketing Full time $100,000 - $120,000

Market success drives business growth. To achieve this, we are seeking a candidate to support our consumer mobile products development, positioning, and management.

Key Responsibilities

The successful candidate will contribute to the following market success KPIs: Broadband and Mobile Market Share, Revenue Share, Average Revenue Per User, Churn Rate, and Customer Experience.

  • Support the mobility business team in initiatives related to revenue, user growth, and retention.
  • Drive demand for and adoption of our mobile services among existing customers and prospects.
  • Conduct market analysis to identify growth opportunities and shape new product constructs.
  • Contribute to end-to-end go-to-market plans for new product launches and maintain competitiveness of existing product lines.
  • Identify suitable segments for upsell/cross-sell of communication services and value-added services.
  • Work closely with Sales, Brand & Marcom, IT, and Operations teams to ensure alignment on campaigns and product launches.
  • Support product teams in launching and managing new products and third-party services in the market.
  • Monitor and report competitive benchmarks and market trends. Provide insights and recommendations to maintain competitiveness.
  • Track and report key metrics within product marketing, including ARPU, Churn Rate, and Product Penetration.
  • Foster collaborative relationships across teams to ensure an aligned approach to retention and sales growth.