Lifecycle Marketing Senior Manager/Director
4 weeks ago
Welovesupermom Pte Ltd is seeking a seasoned Lifecycle Marketing Senior Manager/Director to join our team. As a key member of our marketing team, you will be responsible for driving revenue growth through effective lifecycle marketing strategies.
Key Responsibilities:- Develop and execute end-to-end lifecycle marketing campaigns across email, WhatsApp/SMS, and in-app touchpoints to drive cross-sell targets.
- Own revenue targets for conversion from existing user base and continuously optimize automated email flows and 2-way messaging to improve performance.
- Design and conduct A/B tests for campaign optimization and improvement, tracking and reporting on campaign metrics such as open rates, CTR, and conversion.
- Collaborate with data collection teams to improve data quality and accuracy, ensuring effective use of customer contact to prevent spamming and minimize Unsubscribe rates.
- Stay updated on emerging trends and best practices in email/WhatsApp marketing and CRM.
- Minimum 6 years in B2C customer lifecycle marketing or email marketing.
- Proven track record in driving conversion and achieving revenue targets from email/WhatsApp marketing efforts.
- Excellent written English and proficiency with Hubspot.
- Able to multitask and handle multiple campaigns simultaneously, with meticulous attention to detail.
- Robust compensation package: base-plus-commissions.
- Bonus plans based on individual, team, and/or campaign performances.
- Comprehensive ongoing training and professional development career path programs.
- Team-based workplace dynamic with vibrant talent collaborating toward common objectives and goals.
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Lifecycle Marketing Senior Manager/Director
6 months ago
Singapur, Singapore Welovesupermom Pte Ltd Full timeSupermom, a fast-growing AI data powerhouse, has a mission to enable parents and families to live better and smarter in Southeast Asia. Boasting one of the largest family communities in Singapore and expanding fast in Indonesia and Malaysia, as well as other SEA countries, we are now looking for a Lifecycle Marketing Senior Manager/Director, to be part of...
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Senior Marketing Manager
1 month ago
Singapur, Singapore Welovesupermom Pte Ltd Full timeJob Title: Campaigns Director/Senior ManagerWelovesupermom Pte Ltd is seeking a seasoned marketing professional to lead our campaigns and drive user acquisition. As a key member of our team, you will be responsible for developing and executing multi-channel marketing strategies to deliver on lead generation campaigns for various client accounts.Key...
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Customer Lifecycle Management Specialist
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Principal IT Lifecycle Management Director
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