Digital Marketing Director for ERP Solutions

5 days ago


Singapore TNO SYSTEMS PTE. LTD. Full time
Job Description

We are seeking a results-driven Digital Marketing Director to lead and execute marketing strategies that drive B2B leads-generation and business growth. The ideal candidate has a proven track record in B2B marketing, digital marketing, and results-oriented campaign management.

Key Responsibilities:
  • Strategy & Campaigns: Develop and execute marketing strategies across digital platforms, including social media, email marketing, and content creation.
  • Market Research and Competitive Analysis: Conduct market research, data-gathering on ERP market segments, decision-makers, communications channels, and industry trends.
  • Search Engine Optimization & Analytics: Optimize search rankings through keyword research and link-building; analyze performance metrics using tools like Google Analytics.
  • Event and Partnership Coordination: Plan and execute marketing events such as webinars, trade shows, and industry conferences; build industry partnerships.
  • Content & Social Media Marketing: Manage content creation and social media campaigns to drive engagement and brand awareness.

The successful candidate will have a Bachelor's degree in Marketing, Business, or IT-related field, and a minimum of 5 years of experience in B2B digital marketing, preferably in IT software and/or ERP solutions. They will be an expert in B2B digital marketing and campaign management, with strong leadership and team management skills.

Estimated Salary: SGD $80,000 - SGD $120,000 per annum, depending on experience and qualifications.

Location: Singapore



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