Marketing and Events Coordinator
1 week ago
We are seeking a highly motivated and experienced Marketing and Events Coordinator to join our team at PIF Capital. As a key member of our events team, you will be responsible for planning, coordinating, and executing events that showcase our expertise and build meaningful connections with our audience.
ResponsibilitiesEvent Planning and Coordination:
- Develop and implement event concepts that align with our strategic objectives, incorporating market research and analysis.
- Coordinate event logistics, including venue selection, catering, branding, and technology requirements, ensuring seamless execution.
Marketing and Promotion:
- Design and implement targeted marketing campaigns to promote events, leveraging online and offline channels to reach our desired audience.
- Develop compelling marketing materials, including event invitations, brochures, and social media content, to create buzz around our events.
Lead Generation and Relationship Building:
- Foster relationships with business owners and stakeholders, providing value-added services and insights to drive lead generation and conversion.
- Identify opportunities for cross-selling and up-selling our services during events, enhancing customer engagement and loyalty.
Performance Analysis and Reporting:
- Analyse event performance data and attendee feedback to evaluate success and inform future improvements.
- Present regular reports to stakeholders, highlighting key outcomes and recommendations for future events.
Requirements:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Proven track record in event management and marketing, preferably in the education or consulting sector.
- Strong understanding of capital entrepreneurship and SME business needs preferred.
- Excellent communication, interpersonal, and organisational skills.
- Ability to multitask and thrive in a fast-paced environment.
- Proficiency in digital marketing tools and platforms.
- Creative problem-solver with a results-driven mindset.
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