
Digital Ad Product Growth Manager
2 weeks ago
At TikTok, we are seeking an experienced SEA Product Marketing Manager to join our dynamic team. As a key member of our PSO (Product Solutions & Operations) team, you will drive ad product growth by leading local product strategy and go-to-market plans. You will also reflect key market insights and product feedback to global product teams to improve our suite of ad products.
This is a challenging role that requires strong analytical skills, excellent communication and interpersonal skills, and the ability to influence cross-functional teams. If you have a passion for product marketing, digital advertising, and driving business outcomes, we encourage you to apply.
About the Role:
We are looking for a seasoned professional with at least 5 years of experience in product marketing, agency, insights & measurement, or relevant experience.
You will be responsible for owning product growth and adoption for specific TikTok ad products and measurement products in SEA.
You will collaborate with sales teams to develop best practices through the lens of performance marketers to drive business outcomes.
You will partner with Sales leadership, Business Marketing, Global & Regional product marketing teams to set long-term objectives and develop go-to-market strategies.
You will plan and deliver product training to sales teams and develop local product marketing collaterals.
You will act as the voice of the market to the product team; analyze, evaluate and synthesize market opportunities, in-market feedback and customer problems to influence product strategy and roadmaps.
Responsibilities:
Own product growth and adoption for specific TikTok ad products and measurement products in SEA.
Collaborate with sales teams to develop best practices through the lens of performance marketers to drive business outcomes.
Partner with Sales leadership, Business Marketing, Global & Regional product marketing teams to set long-term objectives and develop go-to-market strategies.
Plan and deliver product training to sales teams and develop local product marketing collaterals.
Act as the voice of the market to the product team; analyze, evaluate and synthesize market opportunities, in-market feedback and customer problems to influence product strategy and roadmaps.
What We Offer:
A truly collaborative team environment
The opportunity to work on cutting-edge products and technologies
A competitive salary and benefits package
Ongoing training and development opportunities
About Us:
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. We are a global company with offices in Los Angeles, Singapore, New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
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