Content Marketing Executive

2 weeks ago


Singapore Bz Iq Pte. Ltd. Full time

We're on a lookout for a Digital Content Creator for Pots & Pans Culinary Studio

For this role, we're looking for someone creative, fun, artistic and a foodie

As a Digital Content Creator for our culinary school, you will play the role of enhancing our social media presence and engaging with our followers through exciting marketing campaigns and creative and compelling content such as cooking videos

You will be responsible for producing video on platforms like Instagram, Tiktok, and Facebook as well as in charge of designing social media graphics and posts for our Digital Marketing initiatives.

Examples of contents:

  • Recipe videos
  • Food photography
  • Short comedy skits

Aside from content creation, you will be creating marketing campaigns such as collaborations & events to create brand awareness.

Key Responsibilities

  • Conceptualise, script, shoot, and edit high-quality videos for social media platforms such as Tiktok, Instagram & Facebook.
  • Stay up-to-date with social media trends for content
  • Design eye-catching graphics, images, and visual assets for use in digital marketing campaigns, including social media posts, advertisements, email newsletters, and website content.
  • Monitor and analyze the performance of Digital content to identify areas for improvement and optimize engagement and conversion rates.

Qualification

  • Proficiency in video editing software such as Adobe Premiere Pro or Capcut
  • Excellent graphic design skills and proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Canva
  • Proficiency in using DSLR
  • Creative thinking and the ability to generate innovative ideas for video content and visual storytelling


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