Marketing and Social Media Live Streamer

2 weeks ago


Singapore J&w Premium And Exclusive Pte. Ltd. Full time

Marketing

. Devise, execute and review marketing communications initiatives/ projects across multiple channels such as social media posts, website content for lead generation, live streaming, etc, to amplify brand awareness and market share.

. Implement and manage assigned social media campaigns effectively based on clear objective, KPI, timeline and budget.

. Content and video production management including creative writing for social media and website.

. Strategic content development, planning and execution for e-commerce platform.

. Monitor market competition and propose strategic actionable plan.

. Ensure brand consistency across all media and platforms.

Social Media Live Streamer

. Create and edit well-searched content for social media live streaming for Electronics Home Appliance brand.

. Responsible for livestream hosting. Able to host, engage and communicate face-to-face, fronting the camera and audience.

. Constantly explore and identify new potential opportunities in all aspects to develop and establish the sustainable streaming content and format for greater viewerships.

. Involve in broadcast/ livestream process, including scheduling, planning, and marketing. Ensure the livestream is set up with the right permissions for attendees and event groups.

. Develop creative ways to enhance and improve production efficiency.

. Track, monitor and improve livestream's performance through insights and data analytics.

. Prepare reports and provide insights on marketing/ business trends to the management team.

. Perform other ad-hoc duties, projects and initiatives as assigned and when required.

================================

Job Requirements:

. Minimum 1 year of relevant experience.

. Excellent communication skills (verbal and written) and ability to interpret analytics software.

. Tech savvy and well-versed with social media strategies and management.

. Candidates with experience as a Host, Blogger and Streamer are preferred.

. Experience in managing social media such as TikTok, WeChat and other relevant platforms is a plus.

. Effectively bilingual in English and the Chinese Language (in order to maintain and develop relationships with English and Chinese speaking key partners).

. Able to work within a team and independently.

. Fast learner with a positive attitude.

. Pro-active, flexible, and enthusiastic team player.

. Strong interpersonal and organizational skills.

. Willingness to work during off-work hours (including weekends and holidays).

. Marketing knowledge and consumer retail background strongly preferred.



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