senior account manager
2 weeks ago
Key Responsibilities:
- Identify New Business Opportunities: Proactively research and identify potential clients and growth opportunities within the market.
- Develop Compelling Proposals: Contribute to the creation of persuasive proposals that highlight our agency's strengths, capabilities, and tailored solutions for prospective clients.
- Support Pitch Presentations: Prepare supporting materials and assist in delivering engaging pitch presentations, clearly communicating our value proposition and addressing client needs.
- Collaborate with Internal Teams: Partner with internal teams to develop innovative, customized solutions for new business opportunities.
- Build Relationships: Support the cultivation of strong relationships with potential clients, industry partners, and key stakeholders to strengthen business development efforts.
- Conduct Market Analysis: Stay updated on industry trends, the competitive landscape, and evolving client needs to uncover strategic growth opportunities.
- Track and Report Progress: Maintain accurate records of business development activities and provide regular progress updates to senior management.
- Develop KOL Business Pipeline: Develop a business pipeline for KOL (Key Opinion Leader) management as an independent or complementary revenue stream with clear sales targets.
- Manage New Client Accounts: Once new clients or projects (either KOL management or expanded scopes) are won, manage these accounts independently or with the support of freelancers.
- Project Management Support: Assist with project management on selected projects.
Qualifications:
- Experience: 1–3 years in business development, sales, or a related role within a public relations or marketing agency. Experience in KOL/influencer marketing, creative services, or account management is a strong advantage.
- Exceptional Communication: Strong verbal and written communication skills with the ability to craft compelling narratives.
- Presentation Expertise: Confident presenter with experience supporting pitches to senior-level executives.
- Strategic and Creative Thinking: Ability to think strategically and develop innovative solutions tailored to client needs.
- Relationship Management: Demonstrated ability to support the development and maintenance of strong relationships with clients and industry partners.
- Proactive and Self-Driven: Highly motivated self-starter with a proactive mindset towards identifying and pursuing new business opportunities.
- Collaborative Team Player: Strong team player who thrives in cross-functional environments.
Negotiation
Account Management
Management Skills
Presenter
Microsoft Excel
Advertising
Relationship Management
Market Analysis
Selling
Project Management
Attention to Detail
Team Player
Business Development
Creative Thinking
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