eCommerce Executive – Full-Spectrum Marketplace Operations

3 weeks ago


Singapore HOMIE PTE. LTD. Full time
Roles & Responsibilities

Position Summary

We are looking for a dynamic and hands-on eCommerce Executive to manage our full e-commerce operations across various online marketplaces such as Shopee, Lazada, Tiktok, Amazon, Shopify, and more. You will be responsible for end-to-end execution—from product listing, digital marketing, campaign management, and new product development to final product launch. You will also play a key role in driving sales performance and executing the company's e-commerce growth strategy.

This role is ideal for someone with strong operational capabilities, digital marketing know-how, and a genuine passion for e-commerce.

Key Responsibilities
Product Listing & Marketplace Management
  • Create, update, and optimize product listings across all e-commerce platforms (titles, descriptions, images, SEO, pricing).
  • Ensure listings are accurate, competitive, and aligned with brand identity.
  • Monitor stock levels, pricing, and performance analytics on each platform.
Marketing Campaigns & Promotions
  • Plan and execute online campaigns (e.g., 9.9, 11.11, Black Friday, payday sales) across platforms.
  • Work with graphic designers and content teams to develop banners, product visuals, and digital assets.
  • Utilize platform tools (e.g., Lazada Sponsored Solutions, Shopee Ads, Facebook Ads) to drive traffic and conversions.
New Product Development & Launches
  • Work closely with product development and sourcing teams on new SKU pipeline.
  • Conduct competitor analysis and market research to identify gaps and trends.
  • Oversee go-to-market strategy, including pricing, positioning, listing, and soft/hard launches.
Sales & Performance Management
  • Monitor and report on marketplace KPIs (traffic, conversion rate, CTR, revenue, returns).
  • Forecast and plan for online demand and promotions.
  • Work with finance/ops teams to reconcile sales, returns, payments, and platform fees.
E-Commerce Strategy & Execution
  • Implement the company's e-commerce strategy to increase brand presence, customer engagement, and sales.
  • Recommend and test new growth channels (e.g., TikTok Shop, Live Commerce, Social Selling).
  • Stay current with platform algorithm changes, e-commerce trends, and customer behavior.
Required Qualifications & Skills
  • Diploma/Degree in E-commerce, Business, Marketing, Communications, or related field.
  • Minimum 2–4 years of hands-on experience in e-commerce operations (preferably with multiple platforms).
  • Proven ability to manage end-to-end product lifecycle on platforms like Shopee, Lazada, Amazon, Shopify, and TikTok Shop.
  • Solid understanding of e-commerce analytics, marketplace algorithms, and campaign performance.
  • Proficiency in tools like Excel/Google Sheets, Photoshop/Canva, and e-commerce back-end dashboards.
  • Strong time management, multitasking skills, and attention to detail.
Preferred Attributes
  • Passion for e-commerce, tech trends, and digital innovation.
  • Self-motivated, resourceful, and able to work independently.
  • Experience with live-streaming campaigns, affiliate marketing, or CRM tools (e.g., Klaviyo, Mailchimp) is a plus.
  • Familiarity with Shopify, WooCommerce, or other custom store backends is advantageous.
  • Basic HTML, SEO, or marketplace API understanding is a bonus.
Tell employers what skills you have

Listings
HTML
Multitasking Skills
Customer Engagement
Marketing Communications
Marketing Campaign Management
Strategy
Titles
WooCommerce
Digital Marketing
Affiliate Marketing
Product Development
SEO
Performance Management
Product Launch
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