Growth Marketing Associate

4 days ago

Singapore Lendela Full time

About Lendela

Founded in 2018, Lendela is a fast-growing fintech on a mission to simplify financing and enable greater financial access. Our platform matches borrowers with personalised loan options through a simple application, empowering borrowers with choice and transparency while offering an alternative to the cumbersome and opaque traditional lending landscape.

Since our inception, we have facilitated over 400,000 loan applications alongside more than 100 lending partners. In 2023, we successfully raised US$5 million in an oversubscribed Series A to scale our unique model across Asia Pacific. Our backers include Singlife co-founder Walter de Oude's Chocolate Ventures as well as prominent Singapore-based VC firm Cocoon Capital. Lendela currently serves customers in Singapore, Hong Kong, and Australia.

Why join us?

Your growth is our success: We believe that when you get to achieve your potential, consumers, investors, and the team all win. This is why we're as invested in the company's success as we are in yours, and joining us means that you'll be working alongside people who genuinely want you to be the best you can be.

We're in an industry with massive growth potential and huge challenges to solve: The global lending industry is vibrant, varied, and ripe for exponential growth — and we're riding it hard. We have a significant advantage in APAC and are well-placed to solve the problems in the industry today. Joining us means that you'll be at the forefront of this transformation.

We're global and diverse: We operate across four exciting markets and are home to dozens of subject matter experts who honed their expertise in some of the world's most recognisable companies. This means that you'll get to work with diverse teams, expose yourself to game-changing ideas, and grapple with challenging problems every day.

We're driven by what works: We're guided by data in whatever we do, and we measure the results of every decision we make to ensure we're constantly optimising for our business objectives. Joining us means you'll get to embrace this data-driven way of working alongside true champions of it, aligning your growth with the outcomes you achieve.

Job Overview

Some people look for a job. Others look for a challenge—an opportunity to build, experiment, and drive real business impact. If you're the kind of person who sees possibility everywhere, thrives on solving tough problems, and is always thinking about how to push things further, you'll love being our new Growth Marketing Specialist.

Responsibilities

  • Find new ways to grow the business—identify and test acquisition channels, optimise conversion funnels, and unlock new opportunities.
  • Break big ideas into action—turn ambitious goals into clear, structured experiments and move fast to execute and being hands on to do what it takes to ship an MVP.
  • Work across teams—collaborate with product, marketing, and business teams to optimise acquisition
  • Own key business metrics—not just running campaigns, but driving measurable impact on revenue, user growth, and retention.
  • Test, learn, and iterate—analyze results, double down on what works, and continuously refine your approach.
  • Stay ahead of industry trends, bringing fresh ideas and bold experiments to the table.

Qualifications & Skills

  • Min. 3 years of experience in growth, performance marketing, product-led growth, or a similar role.

  • A proven track record of driving results—you've owned business numbers and delivered impact.

  • A high-energy, experimental mindset—you love testing new ideas and figuring out what works.

  • Strong ability to prioritize and execute in a fast-moving, evolving environment.

  • A mix of analytical thinking and creative problem-solving—you can spot trends in data and turn them into action.

  • Hands-on experience with paid channels, SEO, CRO, automation, affiliate marketing, or design is a plus.

  • Product experience is a strong advantage—you understand how to leverage product features for growth.

  • The ability to rally teams around ideas, take ownership, and move things forward.

This role is for builders, problem-solvers, and doers—if you're driven by impact, love the thrill of experimentation, and want to be part of something that's growing fast, we'd love to hear from you.

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