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Sr. Marketing Manager

1 month ago

Singapore DATABRICKS ASIAPAC UNIFIED ANALYTICS PTE. LTD. Full time
Roles & Responsibilities

Mission

Reporting to the VP of Marketing - APJ, this position is responsible for developing and executing ASEAN and Greater China's field marketing strategy - including helping drive category awareness, executive engagement and adoption of Databricks Data Intelligence Platform. This role requires a company and category builder with strong communication and organizational skills to lead and collaborate with internal and external stakeholders. The candidate should thrive in a fast-paced environment understands the dynamics of working with global and Asia stakeholders to create innovative, high-impact, out-of-the-box campaigns.

Outcomes

Orchestrate strategy development, program execution and alignment across global & APJ marketing teams, in-region XDR, as well as country sales leadership with the goal of delivering and exceeding relevant marketing and business metrics assigned. This includes press coverage, customer advocacy, and pipeline generation focused on top 100 accounts, as well as driving new business and focused accounts.

What we look for:

  • Business degree, with 15+ years of relevant experience in field marketing, demand
  • generation, communications, event & campaign management, marketing to decision-makers as well as leveraging partners as an extension of the marketing team.
  • Successful and demonstrated track record in marketing high growth, tech start-ups.
  • Strong understanding of funnel metrics and levers to move the needle on generating qualified leads, accelerating pipeline velocity and customer adoption.
  • Proficiency in marketing automation systems (e.g Marketo) and ability to navigate Salesforce to pull reports on specific campaigns and leads metric.
  • Excellent analytical and quantitative skills to interpret data, generate insights and translate into actionable changes.
  • Strong project management and communications skills to effectively manage multiple projects with tight deadlines, perform under pressure, deliver results in a demanding and fast-paced environment that requires fresh thinking and innovation.
Tell employers what skills you have

Customer Lifecycle Management
Leadership
Strategy Development
Dynamics
Marketing Strategy
B2B Marketing
Customer Success
Strategy
Demand Generation
B2B
Project Management
Pressure
Communication Skills
Integrated Marketing
Stakeholder Management
Customer Advocacy