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Trade Marketing Executive

2 months ago

Singapore FIELD CATERING & SUPPLIES PTE LTD Full time
Roles & Responsibilities

Responsibilities:

  • Work closely with the Brand Manager on brand and marketing strategies
  • Collate and analyze monthly reports for the brand manager & brand principal
  • Develop and analyse trade promotional plans / pricing strategies with respective channel manager(s)
  • Facilitate, execute and review the effectiveness of various promotions (including set-up for sampling booths / road shows etc)
  • Manage & control the brand’s budget
  • Manage & create content for the brand's social media account
  • Plan for stock inventory levels
  • Source for marketing material and premiums
  • Work closely with in-house graphic designers to design marketing collateral
  • Conduct competitor analysis and market research to keep abreast with industry trends
  • Provide support to other departments during sales launch/ promotion period
  • Other ad-hoc duties as assigned

Requirements:

  • Minimum 2-years experience in Brand/ product management in FMCG
  • Diploma in Business Management / Marketing
  • Possess experience working with Modern trade, Convenience stores and General trade
  • Individuals with design skills &/or digital marketing knowledge will be preferred
  • Proficient in MS Office
  • Disciplined and self-motivated
  • 5.5 work days

Tell employers what skills you have

Product Knowledge
Social Media
Inventory
FMCG
Brand Strategy
Marketing
Product Costing
MS Office
Event Planning
Digital Marketing
Trade Promotions
Cost Analysis
Pricing
Trade Marketing