PR Associate Director
1 week ago
My client a global fast fashion retailer in over 150 countries; is looking for a Senior PR Manager/Associate Director is at the heart of shaping and safeguarding the organization's public image, with a deep commitment to environmental consciousness. You will oversee media relations, influencer partnerships, and storytelling efforts to position the brand as a leader in the fashion industry. This role requires a blend of creativity, strategic thinking, and leadership to drive impactful PR campaigns.
Responsibilities:
- Create and oversee the development of press releases, articles, speeches, blogs, and social media posts that reflect the organization's values and reputation goals.
- Conduct thorough research on industry trends, competitor activities, and audience preferences to inform PR strategies, content creation and new storylines.
- Design and implement comprehensive strategies to enhance and protect the organization's public image, ensuring alignment with its social values.
- Organize and manage events, such as campaign launches, press briefings, and community clean-ups.
- Serve as the primary spokesperson during any reputational challenges, ensuring open, transparent, and consistent communication
- Build lasting relationships with stake holding groups, influencers, and media outlets passionate about fashion
Requirement:
- At least 7 – 9 years of experience in PR or reputation management, ideally with exposure to CSR-related projects.
- Proven ability to handle high-stakes communication with clarity and diplomacy.
- Exceptional writing skills to convey authentic, inspiring messages that resonate with diverse audiences.
- Experience with media relations in the sustainability space, including building relationships with niche environmental journalists.
Interested applicants please send your CV to Marco@theedgepartnership.comOR you can contact Marco Chong @ +65 91130054
Please note that due to the high number of applications only shortlisted candidates will be contacted. If you do not hear from us in the next 5 business days we regret to inform you that your application for this position was unsuccessful.
EA License Number: 16S8131
Recruiter License Number: R1215814
Tell employers what skills you haveProduct Knowledge
Press Releases
Front Office
UAT
Leadership
Internal Communications
Public Affairs
Asian Markets
Mastering
Reputation Management
Public Speaking
Finish
Thorough Research
Diplomacy
Storytelling
Legal Compliance
Writing Skills
Media Relations
Ability to Prioritize
Corporate Communications
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