Content Marketing Manager

4 weeks ago


Singapore AIRWALLEX (SINGAPORE) PTE. LTD. Full time
Roles & Responsibilities

The Role:


Airwallex is looking for a Content Manager to join our Global Content Marketing Team. This role requires experience in editing and project management, as well as a working knowledge of how SEO is used in content marketing to achieve commercial goals.


This role reports to the Global Senior Manager.


Responsibilities

  • Execute and implement content strategy
  • Fact check information and stories and review written content for spelling and grammar
  • Provide editorial feedback on written content, striking the right balance between SEO optimisation and reader-centricity
  • Support the publishing of content on our Content Management System
  • Support cross-functional teams by ideating, planning and creating content
  • Ensure deadlines are met and goals are achieved whilst upholding editorial standards
  • Establish best-practice workflows for content creation
  • Identify gaps and introduce ideas to improve quality and engagement of content
  • Collaborate with the Design Team to create visual assets which enrich blog content
  • Collaborate with the SEO team and/or agency and Growth Marketing Team to drive blog traffic growth in line with quarterly targets
  • Co-run editorial meetings, maintain the global content calendar and ensure deadlines/targets are met
  • Understand and adhere to the Airwallex brand, tone, and editorial style
  • Manage a small team of writers and contractors
  • Report on content’s success

Skills & Qualifications

  • 6 - 8 years of content management or online editorial experience
  • At least 2 years of team management experience
  • Excellent writing and grammar skills
  • A working knowledge of SEO and how it affects content marketing
  • Experience of project management within content marketing, and the ability to manage multiple stakeholders at a global level
  • Experience with Google Analytics
  • Experience of working with an SEO agency preferred
  • Exposure to a content management system in prior experience
  • The ability to work under pressure and remain agile in a fast-paced environment
  • Excellent interpersonal skills

Tell employers what skills you have

Editorial
Social Media
Interpersonal Skills
Content Management
Content Strategy
Agile
Strategy
Content Marketing
B2B
Project Management
Publishing
Team Management
Writing
Google Analytics
SEO

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