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Assistant Brand and Marketing Manager

1 month ago

Singapore SUSHI EXPRESS GROUP PTE. LTD. Full time
Roles & Responsibilities

WHY JOIN US
֎ Vibrant working environment
֎ Attractive benefits
֎ Loves Sushi, Embraces Diversity


Are you a dynamic marketer with a passion for building strong brands and driving impactful campaigns? We’re looking for an Assistant Brand & Marketing Manager to take our brand to the next level If you thrive in a fast-paced environment and love crafting innovative marketing strategies, this is the perfect role for you.


Strategic Brand Growth

  • Develop and executive innovative marketing strategies and campaigns with sales activities that strengthen brand positioning, boost Company’s market position and drive financial growth
  • Review and monitor current brand positioning/image, strengthen brand presence and customer relationships through different channels of media, monitoring both outlet and competitors’ presence for performance enhancement

Data-Driven Marketing & Campaign Execution

  • Plan, execute and analyze marketing projects and campaigns to maximize effectiveness
  • Utilize CRM tools to create audience segments and implement targeted marketing initiatives
  • Define benchmark metrics and provide monthly performance reports on all marketing activities, ensuring strong ROI

Partnership & Community Engagement

  • Develop and implement innovative community outreach programs to enhance brand loyalty
  • Cultivate and manage relationships with event and program partners to boost brand exposure
  • Manage service partners (marketing/PR agencies) and build good relationships with key media for PR coverage of important events/activities

Marketing & Content Management

  • Work closely with the Operations Team to create a cost-effective and efficient marketing calendar
  • Oversee marketing collaterals, including press releases, speeches, brochures, corporate videos and presentations
  • Prepare detailed marketing reports for Management review
  • Other duties/projects as assigned by Manager

The successful candidate will demonstrate the following:

  • Degree in Marketing/Communications with at least 3-4 years’ experience in Marketing team player, strong communication skills and interpersonal skills to influence cross-functional teams
  • Ability to multitask, prioritize and work efficiently under pressure
  • Seasoned marketer specializing in strategic planning, managing and executing marketing projects/campaigns with clear ROI target
  • Possess strong project management and stakeholder management capabilities
  • Experience in brand management of consumer goods or in F&B/Hotels/FMCG industry is highly preferred
  • Proficiency in CRM systems, marketing automation and data analytics.
  • Fluency in Mandarin is required to liaise with HQ in Taiwan

Tell employers what skills you have

CRM
Ability to Multitask
Community Outreach
Strategic Planning
Performance Enhancement
Data Analysis
Content Management
Attention to Detail
Brand Management
Microsoft Power BI
Positive Personality
Creative Thinking
Data Analytics