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Brand Engagement and Social Media Specialist
4 weeks ago
Job Title: Brand Engagement & Social Media Specialist
Location: Based in Singapore
Employment Type: Full-time/Part-time
Job Summary
We are seeking a creative and proactive Brand Engagement & Social Media Specialist to build and nurture our brand’s online community. This role goes beyond content creation—it focuses on fostering meaningful connections with our audience, growing our brand’s presence, and creating an engaged community of loyal customers. The ideal candidate is fluent in social media trends, skilled in audience engagement, and has a strong understanding of brand-building strategies. They should also be highly organized and deeply connected to the brand, ensuring that all content and engagement efforts authentically reflect our values, aesthetics, and storytelling. This role requires a collaborative approach, working closely with internal teams to maintain brand consistency rather than operating independently.
Key Responsibilities
· Develop and execute a social media and brand engagement strategy that strengthens community connections and customer loyalty.
· Create, curate, and schedule engaging content, including stories, reels, and posts that encourage interaction and brand advocacy.
· Actively engage with followers, respond to comments and messages, and build relationships with customers and brand advocates.
· Identify and collaborate with micro-influencers, brand ambassadors, and loyal customers to expand community reach.
· Plan and execute interactive campaigns, giveaways, and initiatives that enhance audience participation.
· Monitor social media trends, conversations, and feedback to inform engagement strategies.
· Track and analyze community engagement metrics to refine content and engagement tactics.
· Work closely with internal teams to ensure marketing and social media efforts align with overall brand goals.
Requirements
· Tertiary diploma or bachelor's degree.
· 2 to 3 years of relevant experience in social media management, community engagement, or brand marketing.
· Strong command of written English with excellent communication skills.
· Experience building and managing online communities or brand ambassador programs.
· Proficiency in social media platforms, scheduling tools, and analytics (Meta Business Suite, TikTok Business, etc.).
· Passion for creating top-tier visual and video content using industry-leading design and editing tools is required.
· Highly creative, detail-oriented, and organized.
· Ability to multitask and meet deadlines in a fast-paced environment.
What We Offer
· A dynamic and collaborative work environment in Singapore.
· The opportunity to work with a growing, mission-driven brand.
· Supportive team culture with opportunities for professional development.
· Competitive compensation based on experience.
If you are passionate about building engaged brand communities and fostering authentic connections with audiences, we’d love to hear from you Please submit your resume along with examples of past community engagement work or a portfolio showcasing your content creation skills.
Tell employers what skills you have
Excellent Communication Skills
Digital Media
Social Media
Community Management
Brand Marketing
Content Strategy
Video Production
Adobe Creative Suite
Social Media Management
Content Marketing
Photography
Copywriting
Video Editing
Social Media Marketing
Storytelling
Able To Work Independently
Graphic Design
Storyboarding