PR Assistant Coordinator

2 weeks ago


Singapore GUSTO COLLECTIVE SINGAPORE PTE. LTD. Full time
Roles & Responsibilities

Overview

Gusto Collective Singapore is seeking Account Coordinators (Interns) for Public Relations (PR) internship opportunities for the period of April 2025 to July 2025.

The internship will give you a first-hand experience of what goes on behind a luxury Public Relations and Events agency. You can look forward to developing and growing within an agency representing a dynamic array of international and reputable fashion, luxury, lifestyle, beauty, and hospitality clients.

In your day to day, you will

  • Attend, participate, and provide support at client events, meetings, media sessions, and brainstorming sessions as require
  • Assist in the development, research, and updating of media lists
  • Assist in the production and development of press releases and press kits
  • Assist in administrative duties including sorting, collating, mailings, and other administrative functions as assigned
  • Sample management for fashion brands - Keeping an accurate inventory of clients' samples, creation/updating of sample trackers, preparation of loan forms, facilitation of delivery to media/influencers, and follow up on sample returns
  • Develop content and other collaterals including press releases, press kits, bios, factsheets, social media campaign briefs, website copies, etc.
  • Media/influencer outreach, pitching, and liaison for events/campaigns
  • Conduct regular media monitoring on coverage, track, analyse, and compile brand reports, and work closely with clients and internal teams to provide regular updates to ensure KPIs are met
  • Assist in office housekeeping and cleanliness

To succeed in this role, you will need

  • Passion, interest, and a good understanding of global and industry trends in fashion, beauty, luxury and lifestyle
  • Proven ability to manage multiple projects simultaneously in a fast-paced, deadline-driven environment
  • To be self-motivated and resourceful, with high levels of initiative
  • Excellent written and communication skills with an eye for detail
  • Good interpersonal skills
  • Flexibility, determination, enthusiasm and the ability to cope well under pressure
  • Excellent organisational skills
  • To be able to commit for at least 6 months on a full time basis

You can look forward to

  • A wealth of diverse opportunities and challenges to develop and grow your skill sets
  • An exciting and dynamic client portfolio of international and reputable brands
  • Being involved in a wide range of brand experiences and events
  • A highly-supportive and collaborative work environment
  • A motivating, fun, and integrated work culture
Tell employers what skills you have

Press Releases
Communication
Lifestyle
trend reporting
Social Media
Housekeeping
Brand Communication
Interpersonal Skills
Public Relations
Time Management skills
Communication Skills
Sample Management
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