Senior / Junior Trade Marketing Executive

1 month ago

Singapore ASIAEURO WINES & SPIRITS SINGAPORE PTE. LTD. Full time
Roles & Responsibilities

Scope of Work

Activations (30%)

1. To produce yearly activation plan presentations and suggest activities for our brands.

2. To actively look out for and search for partners to collaborate with.

3. To actively seek out alcohol related events for company to participate in.

4. To generate ideas for Point-of-Sale Materials (POSM) and collaborate with suppliers for their production, aimed at supporting activation initiatives.

5. To execute events independently, paying close attention to details, from planning to execution, including liaising, coordinating logistics, and managing the event venue.

6. To visit outlets together with the sales team and to suggest how company can marketing value add to the outlet.

E-commerce (30%)

1.To oversee and manage the in-house website operations independently and also manage/setup other e-commerce platforms. ( ex : Krishop, Ichangi, Shopee , Lazada).

2.To execute E-commerce monthly promotion calendar

3. To oversee all aspects of E-commerce, including but not limited to marketing plans, product management, stock management, onboarding of new products, promotions, platform campaigns, sales, deliveries, after-sales service, and other operations.

4. To activate and execute all planned promotional activities in a timely manner.

5. To grow E-commerce orders monthly across platforms.

9. To submit a monthly sales report, tracking analytics, sales, followers on platforms, reviews, feedbacks, cost of operations & recommendations to improve sales.

6. To manage all customer orders across platforms within the stipulated timelines and show excellent customer service.

Artworks, Collaterals & Marketing Presentations (20%)

1. To produce collateral designs for E-commerce platforms, events, activations, and outlets.

2. To do any presentation plan / reports under marketing scope.

3. To assist with creating / adjust corporate presentation slides based on the CEO's instructions.

4. To produce & update product catalogues.

5. To keep a record of all work and file accordingly.

Social Media Management (20%)

1. To submit a social media calendar plan monthly.

2. To do a minimum of three posts a week across all social media platforms, and able to write attractive description and to include related hashtag.

3. To plan, execute and manage social media campaigns for company, represented brands and principal partners.

4. To plan, execute and manage boosting of monthly promotions, activations, and events.

5. To plan, execute and manage the growth of company online presence and drive traffic to all social media platforms.

6. To increase conversion rate and create engagement with followers, and to increase follower count.

8. To submit a monthly social media report, tracking analytics, follower count, engagement, data & recommendations to improve the social media pages.


Tell employers what skills you have

Market Research
Microsoft Office
Microsoft Excel
Aftersales
Social Media
FMCG
Social Media Management
Administration
Channel
Marketing
Product Management
Attention to Details
Trade Promotions
Customer Service
Trade Marketing
Catalogues

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