Marketing Executive
1 week ago
About Us:Singapore Ballet (formerly Singapore Dance Theatre) is Singapore’s premier professional dance company, known for its high standards of artistry and rich performances. We stage six seasons a year and run several outreach events to engage new audiences, playing a pivotal role in the cultural landscape of our nation. We are seeking a passionate and creative Marketing Executive to drive audience engagement and support our growth as a leading dance company and premier centre for dance education.
Job Summary:
Singapore Ballet is seeking a passionate and creative Marketing Executive to join our dynamic team. This role will be responsible for developing and executing marketing strategies that promote our performances, programs, and initiatives, driving audience engagement, ticket sales, and brand awareness. The ideal candidate will have a strong understanding of digital marketing, content creation, excellent written and communication skills, and preferably, a passion for the arts
Key Responsibilities:
- Develop and implement marketing campaigns for performances, events, and outreach programs.
- Create compelling content for various platforms, including social media, website, email newsletters, and print materials.
- Collaborate with the design agency to produce marketing collateral (posters, brochures, ads, programme booklets, etc.).
- Manage and grow the organization’s social media presence across multiple channels.
- Monitor and analyze campaign performance, adjusting strategies to maximize impact and engagement.
- Drive PR initiative such as outreach to media outlets, influencers, and partners to secure promotional coverage.
- Maintain and update the website with relevant content and news.
- Manage marketing budgets and ensure cost-effective execution of campaigns.
- In charge of Front-Of-House during productions (e.g. recruitment of volunteers, planning of merchandise to sell, publicity of upcoming performances)
Qualifications:
- Degree or diploma in Marketing, Communications, Arts Management, or related field.
- Preferably 2 years of experience in marketing
- Strong proficiency in digital marketing tools and platforms (social media, email marketing, digital marketing, Google Analytics, etc.).
- Excellent verbal and written communication skills.
- Creative thinking with attention to detail and a passion for storytelling.
- Ability to work under pressure and manage multiple projects simultaneously.
- Strong organizational skills and a proactive, team-oriented attitude.
- Knowledge of the ballet and performing arts scene is a plus.
To Apply:
Please submit your resume and a cover letter outlining your relevant experience and passion for the arts to cm@singaporeballet.org
Tell employers what skills you have
Social Media
Theatre
Dance Education
Ballet
Email Marketing
Marketing Communications
Performing Arts
Arts Management
Digital Marketing
Ticket Sales
Publicity
Google Analytics
Creative Thinking
Brochures
Artistry
Brand Awareness
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