senior social media manager
3 weeks ago
Our company is looking for a Senior Social Media Manager to join our team.
Responsibilities:- Suggest and implement new features to develop brand awareness, like promotions and competitions;
- Share your thoughts about how to make the company a better place to work, improve the creative process, and help deliver better games;
- Monitor customer comments/posts and bring any needs to the attention of Director of Communication;
- Responsible for the strategy and operation of performance driven campaigns on social media;
- Creating and implementing social media campaigns to align with communication and marketing initiatives, across multiple titles;
- Perform research on current benchmark trends and audience preferences;
- Set specific objectives and report on ROI;
- On the ground help at events; in-booth, documenting, set-up and breakdown, and more;
- Take the initiative to identify, prioritize, call-out, and suggest solutions to problems both big and small;
- Identify and launch new strategic social channels;
- Proactively create, edit, and schedule engaging content for use daily across various social media channels;
- Manage day-to-day execution of Wealthfront’s existing Chinese social channels ;
- Mentor other social media managers to help them grow;
- Storyboard and collaborate closely with designers on the creation of visual assets;
- Oversee design of ourChinese s social media accounts
- Knowledge of online marketing channels;
- Influencer marketing experience a plus;
- Creative copywriting experience, with a knack for embodying a brand’s voice and tone;
- Experience with performance driven campaigns on one or several communication channels;
- Excellent photography skills, camera and smartphone capable;
- Portfolio of work ready to share;
- Experience launching social initiatives (e.g. calendaring content, working with various tools for giveaways, image creation, etc.);
- Strong interest and passion for our industry, technology, and video games;
- Experience with social scheduling and monitoring tools .
- Expert on social and community platforms (Xiaohongshu、TIKTOK、douyin、Dazhongdianping、etc.);
- Exceptional at working within a team setting as well as on one’s own, must be self driven;
- Strict use of code names and complete confidentiality of project information for as long as it’s required by company;
- Experienced at multitasking while still creating an excellent end product.
Tell employers what skills you have
Video Games
Verbal Communication
Social Media
Channel
Strategy
Titles
Online Marketing
Camera
At Multitasking
Photography
Writing
Copywriting
Social Media Marketing
Scheduling
Brand Awareness
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