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E-Commerce Marketing

1 month ago

Singapore TREKVUE PTE. LTD. Full time
Roles & Responsibilities

Trekvue Singapore is a parenting electronics distributor based in Singapore. Since 2016, we have been easing the lives of many parents in Southeast Asia by offering a range of baby care products. Trekvue is the exclusive distributor for renowned brands like Neerobaby monitors, iBaby monitors, VAVA baby monitors, Nosiboo and Cimilre breast pumps in Singapore.


Responsibilities:

  • Develop and execute marketing strategies to drive traffic, improve user engagement, and boost sales on e-commerce platforms like Shopee, Lazada, and Amazon.
  • Plan and implement digital marketing campaigns across various platforms like Google Ads, social media ads, and email marketing.
  • Optimize product listings and website content for search engines (SEO) to enhance visibility on Shopee, Lazada, and Amazon.
  • Analyze sales and customer behavior data on these platforms to identify trends and opportunities.
  • Manage paid advertising campaigns on platforms like Google, Facebook, Instagram, and the advertising tools provided by Shopee, Lazada, and Amazon.
  • Collaborate with design and content teams to create engaging visuals and copy tailored for Shopee, Lazada, and Amazon.
  • Monitor website traffic, sales, and customer engagement data on these platforms to refine marketing efforts.
  • Handle customer inquiries and after-sales support on Shopee, Lazada, and Amazon to ensure high customer satisfaction and retention.
  • Utilize platform-specific tools and features (e.g., Shopee's Fulfilled by Shopee, Lazada's Seller Center, Amazon's Buy Box) to optimize product listings and improve sales performance.
  • Stay updated with platform policies and best practices to ensure compliance and maximize sales potential.

Requirements:

  • Bachelor’s degree in marketing, business, or a related field.
  • Proven experience in e-commerce marketing or digital marketing roles.
  • Proficiency in e-commerce platforms such as Shopee, Lazada, and Amazon.
  • Strong analytical skills to interpret performance data and optimize campaigns.
  • Experience with tools like Google Analytics, Facebook Ads Manager, and similar platforms.
  • Excellent communication and organizational abilities.
  • Basic graphic design skills (e.g., Photoshop, Canva) for creating promotional materials (preferred but not required).

Skills:

  • Digital marketing strategies (SEO, SEM, email marketing).
  • Social media marketing expertise (Facebook, Instagram, TikTok).
  • Project management experience.
  • Time management and accountability.
  • Team player with a sales-driven mindset

Tell employers what skills you have

SEM
Aftersales
Social Media
Listings
Customer Engagement
Email Marketing
Canva
Digital Marketing
Customer Acquisition Strategies
Customer Satisfaction
Social Media Marketing
Facebook
Google Analytics
Pumps
Graphic Design