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Senior/Executive, Marketing

2 months ago

Singapore SINGAPORE BREAST SURGERY CENTER PTE. LTD. Full time
Roles & Responsibilities

Job Summary:

We are looking for a talented Senior/Executive, Marketing to increase leads and patient referrals to the company.


Responsibilities:

• Plan, develop, and implement the effective marketing strategies, KPIs and work plans in line with the company’s overall marketing objectives.

• Conduct marketing research, analysis current market trends conditions to meet client’s healthcare needs and service expectations.

• Propose media plan for digital marketing and media placements and assist with design artwork, write up/copywriting and work closely with partners.

• Introduction of services and establish new relationship with doctors and partners to generate new leads through local and regional marketing activities and networking.

• Manage and maintain long term relationship with local and regional doctors and partners through overseas marketing trips, courtesy visits and events to grow referrals.

• Cultivate patient’s loyalty and advocacy through continuous engagements to encourage the word-of-mouth referrals.

• Assist incoming enquiries and appointment bookings receive through email, call, and Whatsapp and liaise with clinics, doctors, and patients.

• Monitor marketing inventory and assist clinics with collateral orders.

• Plan and organize marketing events and projects and prepare post events report.

• Prepare marketing report and analysis on marketing performance on regular basis and support other adhoc reporting requests as and when required.


Requirements:

• Bachelor degree/Diploma in marketing/business or related discipline

• At least 4 years’ experience in healthcare/sales would be a bonus

• Having great interpersonal and communication skills

• Thorough knowledge of strategic planning principles and marketing best practices

• Highly motivated, energetic, results-oriented, independent, with a great business sense


Tell employers what skills you have

Licensing
Strategic Planning
Referrals
Marketing Research
Social Media
Financial Management
Inventory
Healthcare
Marketing
Advocacy
Digital Marketing
Networking
Communication Skills
Directing