Lead, Sectors Marketing APAC

2 weeks ago

Singapore Jones Lang LaSalle Incorporated Full time

Lead, Sectors Marketing APAC ( 6 Month Contract) page is loaded

Lead, Sectors Marketing APAC ( 6 Month Contract) Apply remote type On-site locations Singapore time type Full time posted on Posted Yesterday job requisition id REQ359224

JLL supports the Whole You, personally and professionally.

Our people at JLL are shaping the future of real estate for a better world by combining world class services, advisory and technology to our clients. We are committed to hiring the best, most talented people in our industry; and we support them through professional growth, flexibility, and personalized benefits to manage life in and outside of work. Whether you've got deep experience in commercial real estate, skilled trades, and technology, or you're looking to apply your relevant experience to a new industry, we empower you to shape a brighter way forward so you can thrive professionally and personally.

Strategy

  • Identify, plan and implement differentiated and impactful client-focused marketing programs to drive revenue growth
  • Partner with senior stakeholders and business lines to support business planning and an aligned marketing strategy
  • Oversee marketing budget and ensure ROI
  • Understand and gather insights about our clients and prospects to inform go to market programs
  • Be an ambassador of the JLL brand
  • Partner closely with communications to deliver impactful leadership and employee communications

Growth

  • Work with Sector business leadership to develop digital demand generation programmes that improve margin and drive fee revenue for Data Centres, Logistics and Life Sciences.
  • Identify new innovative marketing methods to engage with clients and drive preference for JLL
  • Partner with sales and business teams to deliver campaigns that generate sales qualified leads
  • Drive the growth of our brand across the region and
  • Lead strategic, creative and targeted media and sponsorship initiatives in partnership with our PR teams

Content marketing and key content creation

  • Create engaging and relevant content which supports the business strategy
  • Work with Sector Research teams to drive key JLL research that will drive engagement and awareness for Sector Marketing Campaigns.
  • Work with the Sector Marketer and Content Marketer to ensure the Research piece leverages key Organic Marketing tactics and PR efforts to gain traction/intrest/leads for the Sectors - Multi-channel outputs including report production, creating microsites, video content and data visualization.
  • Responsible for planning and delivering top-tier regional and global research programs including developing toolkits for country-level activation.
  • Develop and oversee content platforms and campaigns for Sectors.
  • Identify and analyze audience requirements and ensure effective delivery via an appropriate mix of channels
  • Oversight and approval for content production for all campaign assets

Employee management

  • Manage a team of 2 - a content marketer and junior sector marketer
  • Ability to engage and foster a high performing team to measureable outcomes
  • Comfortable in coaching and developing employees to their full potential

Coordination and Alignment

  • Work with regional marketing teams to plan and execute global, firm-wide initiatives and embed these into the region, partnering closely with country marketing teams
  • Partner closely with country marketing teams to ensure consistent messaging and effective roll out of marketing programs

Experience

  • 10+ years' experience in delivering integrated marketing campaigns, preferably in professional services environment
  • Strong experience in lead generation campaigns in B2B
  • Previous role working closely with and effectively partnering with senior business stakeholders
  • Excellent writing and communication skills are essential - native level English is important
  • Strong leadership skills and ability to foster and develop a high-performing team.
  • Ability to partner closely with teams across multiple time zones and cultures
  • Strong project management skills and a working style that is assertive and can bring projects to completion and meet defined objectives
  • Strong writing skills and ability to define and develop effective content programs with campaigns
  • Solid understanding of digital marketing channels and experience with Eloqua or similar marketing automation software
  • Highly skilled in Microsoft Office applications (Word, PowerPoint and Excel)

Location:

On-site –Singapore

If this job description resonates with you, we encourage you to apply, even if you don't meet all the requirements. We're interested in getting to know you and what you bring to the table

JLL Privacy Notice

Jones Lang LaSalle (JLL), together with its subsidiaries and affiliates, is a leading global provider of real estate and investment management services. We take our responsibility to protect the personal information provided to us seriously. Generally the personal information we collect from you are for the purposes of processing in connection with JLL's recruitment process. We endeavour to keep your personal information secure with appropriate level of security and keep for as long as we need it for legitimate business or legal reasons. We will then delete it safely and securely.

For more information about how JLL processes your personal data, please view our Candidate Privacy Statement .

For additional details please see our career site pages for each country.

For candidates in the United States, please see a full copy of our Equal Employment Opportunity and Affirmative Action policy here .

Jones Lang LaSalle ("JLL") is an Equal Opportunity Employer and is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process – including the online application and/or overall selection process – you may contact us at Accommodation Requests . This email is only to request an accommodation. Please direct any other general recruiting inquiries to our Contact Us page > I want to work for JLL.

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