Real Estate Market Insights Analyst

2 weeks ago


Singapur, Singapore Far East Organization Full time

Responsibilities

  • Spearhead initial product positioning of the development to direct projects and consultants to create a product aligned with market demand and trends
  • Provide market feedback to Management on competitive offerings, customer needs, and collaborate with Development Projects team for new product development ideas
  • Utilize data analysis of competitor projects for product development decisions such as provisions, fittings, and market trends
  • Propose intended unit mix, sizes, and review layouts for salability and market benchmarks
  • Analyze competitors' pricing and recommend selling prices for new products
  • Review Far East Organization Vacant Land bank for potential redevelopment opportunities
  • Assist Directors in evaluating new development opportunities in Government Land Tenders and private enbloc market

Sales Development

  • Develop tool kits with unique product attributes and market information for Sales team
  • Provide regular updates on market trends and competitor activities to the Sales team
  • Conduct monthly market reviews and performance benchmarks
  • Create tool kits for upcoming product launches
  • Apply gathered insights to enhance Sales team product pitches
  • Ensure compliance with all statutory requirements

Requirements

  • Diploma or Degree in Real Estate, Marketing, Business Administration, Data Analytics, or related field
  • Minimum 2 years of relevant research/analyst experience, preferably in Real Estate
  • Resourceful with strong communication and presentation skills
  • Analytical with the ability to derive insights from data for sales and product development strategies
  • Familiarity with local property market challenges is advantageous


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