Marcom Executive

2 weeks ago


Singapore PERSOLKELLY Singapore Full time
Formulate marketing communications strategies and campaigns to positively profile the assigned portfolio.

  • Planning and execution of fitness events and workshops for the portfolio's Community, through liaison and coordination with 3rd parties.
  • Monitor and report campaign performance using appropriate tools to draw relevant insights to steer future improvements.

Responsibility
***
1. Community Engagement and Events Management (40%)

  • Formulate marketing communications strategies and campaigns to positively profile the assigned portfolio.
  • Conceptualize and execute corporate events, activities and programmes that raise the profile and enhance image of assigned portfolio and company, such as CSR events, C-Suite engagement events, and other tenant engagement activities.
  • Source and secure key internal and external partners for corporate privilege programme and placemanagement engagement activities.
  • Work closely with FM, advertising agencies, vendors and tenant to ensure the successful running of projects and events.
  • Work closely with internal Marcom team to create marketable content as appropriate for assigned portfolio's app content.

2. Place Making Initiatives (30%)

  • Planning and execution of fitness events and workshops for the portfolio's Community, through liaison and coordination with 3rd parties.
  • Engage suitable retail and office tenants to participate in the Healthy Workplace Ecosystem to create vibrancy and cohesiveness amongst tenants.
  • Prepare and propose communication materials supporting the activities and workshops/events.

3. Stakeholder and Tenant Management (10%)

  • Manage enquiries from all parties, such as tenants, government authorities and commercial vendors.
  • Facilitate public and tenants requests like filming, photography and collaborations.
  • Coordinate festive gifts for office and retail tenants for festivals.

4. Database Management (5%)

  • Maintain and update the marketing communications and vendor database.
  • Follow SOP on contact database processes including providing frequent update and communication among team and interdepartments.
  • Monitor the expiry of the contracts and ensure timely contract renewals by team members.

5. Campaign Performance Reporting, Compilation of Reports and Administration (15%).

  • Monitor and report campaign performance using appropriate tools to draw relevant insights to steer future improvements.
  • Preparation and compilation of regular statistical information for department analysis and updates.
  • Updating various records to ensure accurate and correct information for internal or shareholders analysis.
  • Updating and recording of finance expenses in respect of marketing communications and A&P budgets.
  • Support internal Marcom team in the preparation of Purchase Requisitions in relation to Marcom matters when required.

Requirements:

  • At least three years' experience working in a similar capacity, particularly in event planning and management.
  • Degree in Marketing/Mass Communications or its equivalent.
  • Relevant networks with industry vendors and partners.
  • Proven organisational skills, ability to prioritise tasks and manage time efficiently while maintaining attention to detail.
  • Excellent written, presentation, good interpersonal and communication skills.
  • A meticulous, effective team player with a cando attitude.

EA Reg No:
R Kevin Lim Jun Jie)
EA License No: 01C4394 (PERSOLKELLY SINGAPORE Pte Ltd)

594278
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