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Activation Operations Lead
1 week ago
About EssenceMediacom
EssenceMediacom, a part of GroupM, is a globally renowned agency that uses data science, objective media, and captivating experiences to create valuable connections between brands and consumers. Working with clients like Google, FrieslandCampina, and the Financial Times, EssenceMediacom is a team of over 1,100 experts managing media spend exceeding $3B and executing campaigns in 71 markets globally through its offices in North America, EMEA, and APAC.
About the role
Join us as an Activation Operations Lead, reporting to the regional VP of Activation. In this role, you will take charge of the strategic and day-to-day operational leadership for a group of clients.
Key responsibilities include:
- Ensure successful delivery of work by effectively planning, managing project efforts, overcoming obstacles, and proactively managing risks
- Promote and enhance the agency's operational efficiency by championing best practices and striving for continuous improvement in work quality
Key activities in this role involve:
Supporting Activation Performance
- Develop clear scopes of work and commercial proposals
○ Collaborate with Activation to grasp client requirements, translate them into activation scopes of work, and gain a solid understanding of the work effort required for delivery
- Maintain visibility of activation performance for future enhancement recommendations
○ Report resource utilization, campaign output, and performance accuracy while providing ongoing suggestions for meeting targets through process enhancements
○ Monitor activation demand and resource needs to ensure timely and high-quality deliverables by identifying suitable resourcing solutions
Support the generation of incremental revenue through identification of cross-sell or upsell opportunities
Leading the Delivery of Work
- Assist in onboarding new clients to ensure operational success from the start
- Train and supervise Account/Project managers to translate scopes of work into effective project plans, meet client expectations, and manage cross-functional teams efficiently
- Maintain progress visibility against plans, troubleshoot when necessary to get efforts back on track, and escalate issues to activation when needed
Driving Operational Effectiveness
- Ensure cross-functional teams conduct regular wash-ups for actionable insights that enhance collaboration
- Lead regional initiatives for improvement and facilitate the adoption of agency-wide enhancements within your client portfolio
A bit about yourself:
- 5+ years of experience in operations or project management within a service industry
- Proven track record of strategic initiatives enhancing business effectiveness
- An analytical thinker with a data-driven approach to problem-solving
- Strong organizational skills, attention to detail, and ability to bring structure to complex situations
- Effective communication skills to engage and drive interest across all levels
- Ability to build relationships and influence others positively
- Demonstrated ability to make quick and effective decisions
- Remaining composed under pressure with a can-do attitude
- Thriving in fast-paced, collaborative environments
- Skilled in team recruitment, development, and management
More about EssenceMediacom
EssenceMediacom is a global communications agency known for groundbreaking ideas, driving explosive growth for brands and pushing boundaries in media. With a diverse network of 10,000 influencers, EssenceMediacom challenges conventional thinking to deliver outstanding results and leads the industry in diversity, equity, inclusion, and sustainability.
About GroupM Singapore
GroupM Singapore operates in a vibrant media landscape that is constantly evolving with digital technology. Being situated in Asia's hub, GroupM Singapore offers opportunities to work with local and multinational clients, making it the premier choice to grow a career in media investment. GroupM promotes inclusivity, viewing every individual as unique and fostering a culture that celebrates differences and encourages collaboration.
GroupM APAC is dedicated to nurturing a culture of diversity and inclusion, respecting and developing individual talents and potentials within the organization.
Tell employers what skills you haveBudgets
Advertising
Media
Operations
media plans
Performance
Product Management
Project Management
Digital Marketing
activation campaigns
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