Product Marketing Specialist

2 weeks ago


Singapore Razer USA Ltd. Full time
Joining Razer will place you on a global mission to revolutionize the way the world games.

Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents.

Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.


Job Responsibilities:
Product Marketing Specialist, Razer Software

Are you passionate about video games? We're seeking an enthusiastic gamer to contribute to our Razer Software marketing team. As a Product Marketing Specialist, you'll play a vital role in shaping our product messaging and strategy. Join us in connecting our cutting-edge hardware and innovative software with gamers worldwide

Job Responsibilities

  • Collaborate with the product team to define the strategy for Razer Software products.
  • Conduct market research and analyze user personas to inform product positioning.
  • Engage with customers and industry partners to gather feedback and insights.
  • Work closely with crossfunctional teams to meet product deadlines.
  • Update and maintain product marketing materials including existing websites and guides.
  • Prepare for product launches, including coordinating events and communication plans.
  • Create and execute marketing campaigns for product and feature launches.
  • Monitor and evaluate the impact and ROI of marketing campaigns.
Pre-Requisites

  • Minimum of a Bachelor's Degree in Marketing, Communications or related field.
  • 36 years of PC or Mobile Software experience in product marketing, marketing communications or GTM (gotomarket) planning.
  • Strong English communication skills (both written and verbal). Chinese language skills are a plus.
  • Curiosity and eagerness to learn about emerging marketing trends.
  • Ability to adapt in a dynamic, fastpaced environment.
  • Strong interest in tech products, electronics, or gaming.
  • Game industry experience is an advantage.
Join us at Razer and be part of our exciting journey in the gaming industry

Pre-Requisites:
Are you game?
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