Marketing Manager

2 weeks ago

Singapore People Profilers Full time
Marketing Manager (Leads Generations/ Campaign Management)Marketing Manager (Leads Generations/ Campaign Management)

Marketing Communications (Marketing & Communications)

  • Conduct market research and analysis to identify target audiences, market trends and competitor strategies.
  • Define key performance indicators (KPIs) and establish benchmarks to measure the success of marketing campaigns.
  • Identify new avenues through co-marketing opportunities with strategic partners for lead generation and to expand brand exposure.
  • Lead Generation and Campaign Management.
  • Manage the planning, execution, and optimization of marketing campaigns at the brand, discipline across various channels, including but not limited to search engine marketing (SEM), social media advertising, display advertising, and email marketing.
  • Manage budget allocation and optimization to maximize ROI and achieve cost-per-acquisition targets.
  • Review, track and evaluate effectiveness of each campaign to ensure high yield, the right media mix and to gain consumer insights for CRM and/or re-marketing.
  • Partner Relationship Management.
  • Cultivate strong relationships and ensure alignment on marketing objectives and strategies with institutions.
  • Collaborate with the brand and communications team, content creators, external agencies and student ambassadors to develop compelling marketing assets and content that resonate with target audiences.
  • Provide guidance, mentorship, and support to ensure the achievement of individual and team goals.
  • Conduct regular performance reviews, set clear objectives and provide ongoing feedback to optimize performance.
  • Manage A and P budget and ensure usage of the budget yield the highest ROI.
  • Manage performance marketing-related agencies to ensure quality, timely and cost-effective delivery.

Requirements:

  • Minimum a Bachelor's Degree in Business, Marketing, Mass Communications or equivalent
  • At least 5 years experience in lead generation and campaign management.
  • Experience with Google Analytics, Facebook Business Manager or Salesforce.
  • B2B and B2C marketing experience.
  • Experience in a fast-paced, working environment.

All Successful candidates can expect a very competitive remuneration package and a comprehensive range of benefits.

Interested candidates may wish to email your resume in a detailed Word format to

We regret that only shortlisted candidates will be notified

Lim Xing Yi Jamie
11 Collyer Quay, The Arcade, #13-01, Singapore 049317

EA License Number: 02C4944, EA Registration Number: R1433649

Your application will include the following questions:

Which of the following statements best describes your right to work in Singapore?

Since our humble beginnings in 2002, People Profilers has steadily grown from strength to strength. Our expertise in providing Human Capital consultancy to our clients – universally sought after skills and expertise in just about any sector– has allowed People Profilers to leave an imprint across various industries and build a reputation for competency and expertise.

What differentiates People Profilers from every other recruiter is our unwavering commitment to building relationships with our clients- understanding exactly what our clients are after, and allowing us to match their precise needs. We deliver human capital solutions that allow organisations and their employees to succeed.

Here at People Profilers, we pride ourselves on being a one-stop human capital solutions provider for your organisation. Our innovative and relationship-focused workforce solutions have been provided across a wide range of industries.

Personal Data Protection Act

Please be informed that the personal data you provided by way of your job application to People Profilers will be collected, used and disclosed by or on behalf of People Profilers to determine or investigate your suitability, eligibility or qualifications for employment with People Profilers and/or its' Clients and manage your application for employment with People Profilers and/or its' clients, including identifying you as a potential candidate for future suitable positions and/or notifying you of any such positions, either existing or in the future.

Since our humble beginnings in 2002, People Profilers has steadily grown from strength to strength. Our expertise in providing Human Capital consultancy to our clients – universally sought after skills and expertise in just about any sector– has allowed People Profilers to leave an imprint across various industries and build a reputation for competency and expertise.

What differentiates People Profilers from every other recruiter is our unwavering commitment to building relationships with our clients- understanding exactly what our clients are after, and allowing us to match their precise needs. We deliver human capital solutions that allow organisations and their employees to succeed.

Here at People Profilers, we pride ourselves on being a one-stop human capital solutions provider for your organisation. Our innovative and relationship-focused workforce solutions have been provided across a wide range of industries.

Personal Data Protection Act

Please be informed that the personal data you provided by way of your job application to People Profilers will be collected, used and disclosed by or on behalf of People Profilers to determine or investigate your suitability, eligibility or qualifications for employment with People Profilers and/or its' Clients and manage your application for employment with People Profilers and/or its' clients, including identifying you as a potential candidate for future suitable positions and/or notifying you of any such positions, either existing or in the future.

Don't provide your bank or credit card details when applying for jobs.

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