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Marketing & Branding Manager (F&B Industry)
2 weeks ago
5 days work @ Raffles Place
9am to 6pm
New position and will have own department in future, company is expanding.
China F&B Company
MUST HAVE F&B INDUSTRY MARKETING EXPERIENCES.
Branding
- Leads consumer and brand learning plan development and oversees execution and findings of research studies
- Manage service partners and build good relationship with key media for coverage of important events/activities
- Delivering Brand campaigns that support business strategy, market goals and organizational objectives
- Execution of marketing communication initiatives that are aligned with Brand positioning and philosophy
- Review and assess sponsorship request, drives sponsorship strategies and sponsorship events for the company
Marketing
- Oversees in strategic planning and making sure timely execution of overall Marketing Calendar
- Work collaboratively with in-house or external design agencies to execute designs
- Analyse and evaluate effectiveness of each project / launch
- Oversee press releases, speeches, marketing collaterals, articles, corporate video, brochures and presentation materials
- To provide guidance to plan and coordinate campaigns and communications through all phases of launch and maintenance, including reporting, analysis and optimisation.
- To collaborate with other departments
- Generate and prepare weekly and monthly marketing reports for the Operation and Management's review
Press Releases
Sponsorship
Strategic Planning
marketing plan
Advertising
Product Marketing
Social Media
Marketing Strategy
Food Industry
Channel
Marketing
Strategy
Business Strategy
Marketing SEO
Digital Marketing
Food & Beverage
Copywriting
E marketing
Brochures
Brand Awareness
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