Category Lead

2 weeks ago


Singapore StarHub Full time

Date:

08-Mar-2023

Location:

StarHub Green

Company:

StarHub Ltd

Job Role

You will be responsible for the growth of digital channels across web, mobile and app for the Consumer business verticals of Broadband and Entertainment.

You will manage the product backlog for initiatives to drive up better experience in the digital channel, drive cultural change and connect many functions & teams to drive acquisition and experience initiatives through digital channels, Web and App.


The scope covers the onboarding of new products, supporting and influencing digital marketing campaigns and offers, improving online journeys to increase conversions, and undertaking test and development efforts to enhance capabilities and improve platform reliability and performance.


You will work in a cross-functional team with members across Product Marketing, Design and experience, UX, Analytics, Marketing/Marcom, Product and Customer Service.

You will generate more value out of digital platforms, inculcate Agile/SCRUM practices for the prioritization of needs and the delivery of new capabilities.


Responsibilities:


Develop the growth roadmap for digital channels for the Consumer segment, in consultation with business units to integrate new products, promo schemes, self-service flows and enhance functionalities / improve online journeys, NPS and automation features.


Manage the overall channel backlog as the Channel Category Lead / Channel Product Owner and work closely with the Agile development team to improve team's velocity and the value of the output.


Collaborate and drive business stakeholders to meet digital sales target, influence offers and campaign strategy to maximize quality traffic and online conversion rate.


Engage with UX, Analytics and various stakeholders to develop wireframes, document user stories, process flows, develop A/B test plans to optimize conversions.

Partner IS and vendors (scope/timeline/quality) to communicate requirements and ensure testing activities meet the delivery timeline.


Monitor and optimize the performance of sales, on-site conversion (CVR), identify issues in drop-off and work with Digital Engagement team to increase the engagement of users on App (MAU and or DAU) so that bring high-converting traffic to Digital channels.


Ensure timely resolution of production issues; be hands-on and proactive in finding solutions or patterns, coaching and assisting team members to facilitate operational activities.


Take responsibility for the marketing and development of StarHub's Digital Channels working in tandem with key stakeholders across Product, Marketing, Customer Service, IS etc.


Work closely with Analytics and UX teams to optimize online sales conversion through designing and conducting using A/B, multivariate testing, research etc.

Partner with Marketing & Marcom teams to launch and optimize the digital & integrated marketing campaigns driving traffic to the online store channel


Conduct resource planning to manage the team's workload and distribution to ensure maximum utilization of team members, with quality & efficient deliveries.

Manage and evaluate third party vendors for required engagements such as research firms, digital platform providers etc.

Qualifications:


6-8 years of proven track record as a Digital channel owner with extensive experience in driving growth through Digital, project management and understanding of the disciplines required to drive traffic and conversion.

Deep understanding of internet and mobile phone/tablets services landscape & technologies, web and app behaviour and consumer usage.

Familiar with Agile delivery and practice of SCRUM.

Proven experience with web & app development technologies, UE best practices, system integration

Hands-on and accustomed to support operations and liaise with IT/Devs to fix production issues when needed (eg. Promo config, content updates, issue tracking).

Able to lead contract negotiations with vendors

Proficient in using Google Analytics or/and Adobe Analytics, and (Adobe) CMS

Excellent verbal/ written communication and interpersonal skills to engage internal and external stakeholders of all levels.

Able to work in a high pressure & competitive environment, multi-task and demonstrate operational efficiency.

Solution-oriented, highly-motivated and proactive self-starter, excellent in team leadership

To APPLY NOW, click on Skye
  • Category Lead

    2 weeks ago


    Singapore SMRT Corporation Ltd Full time

    Category LeadJob Purpose To support development and implementation of sourcing and procurement strategies for support unit.Responsibilities Support development and implementation of sourcing and procurement strategies, including Category Management Plans where applicable Lead sourcing activities in relation to category and stakeholder requirements Develop...


  • Singapore Goodyear Full time

    Goodyear. More Driven.Responsibilities: Category Strategy: Partners with Category leadership to execute strategy at the commodity level. Leads the bid process RFI release, RFP development, etc. Supports negotiation process by providing necessary analytics Supplier Relationship Management: Serves as the first point of contact for suppliers related to the...

  • Category Lead

    2 months ago


    Singapore NES GLOBAL PTE. LTD. Full time

    Roles & ResponsibilitiesYour roleOur Oil and Energy Downstream Client is urgently looking for Category Lead (Chemicals & Products) who will be responsible for managing the contracting & procurement activities for our Chemicals & Products Refinery and Chemicals Manufacturing assets in Bukom and Jurong Island. The role is responsible for developing and...


  • Singapore DSJ Global - APAC Full time

    Location Singapore Job type Permanent Salary Negotiable Discipline Procurement Reference PR/439239_Being one of the top 10 flavours and fragrance companies in the world, our client is a reputable business that constantly deliver quality products to customers. They are currently looking for a newly added headcount, Global Category Team Lead - Natural...

  • Category Lead

    2 weeks ago


    Singapore Goodyear Full time

    Location: SingaporeGoodyear Talent Acquisition Representative: Bon Jovi SindaySponsorship Available: YesRelocation Assistance Available: NoJob Responsibilties: Category Strategy: Executes sourcing strategies in alignment with overall category strategy. Leverages market data, cost modeling to support the development of negotiation strategies. Supports...

  • Category Specialist

    2 weeks ago


    Singapore Chevron Full time

    The Category Specialist, Singapore reports to RCM. Responsible for the development and execution of in-country category strategies for Singapore Fuels, Lubes & Manufacturing business. Provides category management support to the in-country operations. The role establishes long and short-term category strategies in alignment with business needs, provides...


  • Singapore MUFG Full time

    Vice President, Regional Category Procurement Lead page is loaded Vice President, Regional Category Procurement Lead Apply locations Singapore Office Marina One time type Full time posted on Posted 30+ Days Ago job requisition id WD Do you want your voice heard and your actions to count?Discover your opportunity with Mitsubishi UFJ Financial Group (MUFG),...

  • Category Lead

    3 months ago


    Singapore LUXURY VENTURES PTE. LTD. Full time

    Roles & ResponsibilitiesCATEGORY LEAD (Victoria’s Secret Full Assortment)The Category Lead drives sales growth as the leader of customer experience on the sales floor and through growing and developing the selling and sales and support generalist team to deliver individual and team success.Key Responsibilities: Leads the sales floor and drives store...

  • Category Manager

    2 weeks ago


    Singapore Ethos BeathChapman Full time

    Job Details:LocationSingaporeSalaryCompetitiveJob TypePermanentRefBH-19228ContactMarcus Soong- Postedabout 11 hours ago A market leading consumer electronics company have an excellent opportunity for a Category Manager to be based in Singapore and manage contract manufacturer spend. The Category Manager will be responsible for defining category strategy and...


  • Singapore MUFG Bank, Ltd. Full time

    Vice President, Regional Category Procurement LeadDo you want your voice heard and your actions to count?Discover your opportunity with Mitsubishi UFJ Financial Group (MUFG), the 7th largest financial group in the world. Across the globe, we're 160,000 colleagues, striving to make a difference for every client, organization, and community we serve. We stand...

  • Category Manager, IT

    2 months ago


    Singapore SIVANTOS PTE. LTD. Full time

    Roles & ResponsibilitiesThis Category Lead develops the overall strategy for the purchasing of a product category andresearches new product options to drive sales and achieve targets. He/she provides category insightsand proposals by analyzing product lifecycle and monitoring relevant market conditions.This person will support procurement and be responsible...

  • Category Manager

    2 weeks ago


    Singapore SINGAPORE TELECOMMUNICATIONS LIMITED Full time

    OverviewWe are looking for a Category Manager who will be responsible for developing and executing sourcing strategies within the indirect category (e.g. Travel, Marketing, Corporate Procurement etc.) to drive cost savings and sourcing efficiencies while balancing against the needs of the business stakeholders. Experience in categories of HR Services and and...

  • Category Manager

    2 weeks ago


    Singapore Argyll Scott MY Full time

    NewLocation:***Singapore***Salary:***S$ S$120000 per annum + variable performance bonus per annum***Job Type:PermanentSector: Sales & MarketingFunction: Business Development, SalesContact: Foo Kin LiewExpiry Date: 07 July 2023Job Ref:JNLeading from Singapore, an online lifestyle retailer/marketplace client is looking for a commercial Category Manager (Food...


  • Singapore DSJ Global - APAC Full time

    Location Singapore Job type Permanent Salary Negotiable Discipline Planning Reference PR/437245_We have a current opportunity for a Product Strategy and Category Management Regional Lead with a leading player in the sanitary ware industry.About the role: Play a key role in boosting product sales performance. Develop and execute the product strategy for the...

  • Category Manager

    2 weeks ago


    Singapore Singtel Full time

    Category Manager:Date:05-Jan-2023Location: Singapore, SingaporeCompany:Singtel GroupAt Singtel, we believe in the strength of a vibrant, diverse and inclusive workforce where backgrounds, perspectives and life experiences of our people help us innovate and create strong connections with our customers. We strive to ensure all our people practices are...

  • Category Manager

    1 month ago


    Singapore COMFORTDELGRO CORPORATION LIMITED Full time

    Roles & ResponsibilitiesJob DescriptionResponsible for managing assigned categories, suppliers, internal customers, and sourcing strategies.Responsibilities Drive competitive sourcing activities, identify, evaluate, and select suppliers that meet business requirements. Lead cross-functional teams to establish and strengthen category strategies. Analyse...

  • CAPEX Category Manager

    2 months ago


    Singapore BEATHCHAPMAN (PTE. LTD.) Full time

    Roles & ResponsibilitiesA market leader in the Food & Beverage sector have an exciting opportunity for a CAPEX Category Manager to oversee CAPEX spend including Equipment, Kitchen Machinery and Maintenance Plan .As Category Manager, you will be responsible for implementing effective strategies to support multiple projects whilst engaging with senior...


  • Singapore BEATHCHAPMAN (PTE. LTD.) Full time

    Roles & ResponsibilitiesA market leader in the Food & Beverage sector have an exciting opportunity for a Logistics Category Manager to oversee logistics spend including transportation, warehousing and import/export.As Category Manager, you will be responsible for implementing effective strategies to support multiple business units whilst engaging with senior...

  • Category Manager M&s

    2 weeks ago


    Singapore JTI - Japan Tobacco International Full time

    We are JTI, Japan Tobacco International, and we are present in 130 countries. We have spent years innovating, creating new and better products for the consumers to choose from. This is our business. But not only. Our business is our people. Their talent. Their potential. We believe that when they are free to be themselves, and they are given the opportunity...


  • Singapore PGBPGNGLOBAL Full time

    Job LocationSingaporeJob DescriptionOverview of the JobDo you want to join Category Media planning team to influence Category and Brands' Media investment decision to grow Brand Fundamentals such as Awareness? Do you want to expose yourself to drive decision making of Media strategy to Category and Brands' leadership? If this sounds like fun, we would love...