Project Executive
2 weeks ago
About Client:
One of the governing Agencies in Singapore responsible for ensuring a clean and sustainable environment. They are building a PR team to effectively promote the goals and initiatives of the movement.
**Job Responsibilities involves (but not limited to): Media relations counsel and support
- Assists in Strategic PR counsel and tactical planning
- Proactive media pitching to secure media coverage for Public Health Council (PHC) and its related stories
- Firm requirement: 2 years of content calendar with quarterly PR plans
- Optional requirement: Additional of up to 6 months of content calendar with quarterly PR plans
- PR plan for each quarter should reflect PR efforts supporting PHC's key initiatives Proposed quarterly PR plan shall include PR ideas/angles by the Contractor to support the overarching strategic and tactical message of the PHC
- Execute media relations programme for the quarterly PR plan. Targeted media outlets should be a mix of both online and traditional media
- Develop relevant media materials, including media invitations, media releases, media factsheets, media FAQs, proposed interview questions and talking points etc.
- Provide Chinese translation with Hanyu Pinyin for interview talking points for interviews with Chinese media outlets
- Issue media invitations, media releases and manage media RSVPs
- Manage media and facilitate media interviews and media events
- Engage media partners to foster close working relationships
- Provide onsite hosting and registration of media guests at events
- Handle all preevent, onsite and postevent media enquiries
- Brief interviewees ahead of media interviews
- Provide quarterly media report with clippings of traditional media, online and social coverage of the PHC
- Media report should include assessment of the coverage, with public and online sentiments towards the PHC and its initiatives
- Draft speeches for Guest Of Honour and PHC management for key PHC initiatives
- Draft up to two (2) opinion pieces of public hygiene issues per year to nudge public opinion in the lead up to key PHC initiatives Draft forum replies to affirm PHC's position on public hygiene matters
Requirements:
- 2 Years of relevant experience in advertising field required
- Merticulous
- Bilingual in Mandarin and English to host interviews with Traditional Chinese Media
- Communication skills
- Execution of projects
- Project management skills
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