Digital Marketing

4 weeks ago

Singapore Revamp Hair (S) Pte Ltd Full time

We are seeking a driven and creative individual to join our passionate team at PHS HAIRSCIENCE. This internship offers an exciting opportunity to gain valuable insight into the dynamic Beauty & Personal Care industry.

As part of our main brand team, you will play a pivotal role in supporting product launches and brand campaigns, from conceptualization to execution, giving you hands-on experience and the opportunity to actively shape the brand’s success and future direction. Additionally, you will be the creative force behind our social media content, spearheading our efforts to enter the Generation Z market – your peers

 If you thrive in a fast-paced and dynamic environment, we invite you to join us in shaping the next phase of growth for PHS HAIRSCIENCE

 

Responsibilities

 1) eCommerce Strategy Planning & Operations

  • Support eCommerce team in developing and executing growth strategies across all online channels to drive business growth, including eStore, Shopee, Lazada, and TikTok Shop.
  • Assist in the management of day-to-day operations on eStore and marketplaces, including the updating of storefronts, order fulfilment and resolution of customer enquiries and other issues.
  • Plan, develop, and implement strategies to attract and retain online customers, ranging from the running of customer engagement activities, improvement of customer journey on eStore and development of new content to boost conversion rates.
  • Support the monitoring and analyzing of eCommerce performance metrics to provide actionable insights.

 2) Digital Marketing (Social Media & Influencer)

  • Work alongside the marketing team to plan and execute the content calendar across social media channels (Instagram & TikTok), driving awareness, conversion, and engagement.
  • Create short video content for TikTok, including conceptualizing, filming, and editing.
  • Support the development and management of partnerships with KOLs/creators, media titles, other brands, as well as other stakeholders.
  • Collaborate with the eCommerce and trade marketing teams to develop and execute brand campaigns and product launches, including online activities and event pop-ups.
  • Plan and craft blog articles on the official website for SEO optimization.
  • Monitor and keep up-to-date with current market trends and competitor analysis to identify new market opportunities.
  • Stay abreast of industry trends and developments, ensuring our content remains fresh, relevant, and ahead of the curve on social media.
  • Perform other ad-hoc duties as assigned.

Requirements

  • Undergraduates or fresh graduates who are able to commit for at least 6 months, with conversion opportunities.
  • Passion for the beauty/FMCG industry with a strong interest in eCommerce and digital marketing.
  • Prior experience in working with marketplaces such as Shopee, Lazada, TikTok Shop, and Shopify would be a plus.
  • A genuine passion for and up-to-date knowledge of social media trends, particularly on platforms like TikTok and Instagram, with a keen interest in creating and editing short-form video content.
  • Strong proficiency in English (both written and spoken) required, with copywriting skills a plus.
  • Self-motivated, eager to learn, and able to work independently as well as collaboratively in a team environment.
  • Strong aesthetic flair, and preferably with basic skills in Adobe Illustrator, or online image-editing software such as Photopea/Canva.

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