
Marketing Executive
1 week ago
Marketing Executive - 1 year contract (Global prestige beauty group) Overview
We are seeking a creative and driven Marketing Executive to support the execution of key marketing initiatives across the Travel Retail Asia-Pacific region. This role is ideal for someone passionate about beauty, digital trends, and brand storytelling. You will deliver impactful digital activations, maintain and update pre-order sites, and support events and campaign rollouts.
Responsibilities- Data Management & Analytics
- Retrieve and compile data for the online product library; manage monthly updates of existing digital sites, including database updates.
- Work with the translation agency to align communication copy, including liaising with the region’s representative for proofreading.
- Process sales data and generate monthly reports for top management review, including category analysis.
- Coordinate the launch of new site openings, including a full check of test sites before opening.
- Maintain the digital calendar based on key launches.
- Work closely with the marketing team and the integrated marketing corporate team in executing online-to-offline digital initiatives and media campaigns to drive consumer engagement and digital outreach.
- Work closely with the marketing manager to develop attractive storytelling angles to maximize brand awareness and product launches.
- Marketing Operations
- Support the marketing manager to execute retail events in the APAC region.
- Coordinate logistics for product launches, pop-ups, influencer events, and retail activations.
- Liaise with vendors, partners, and internal teams to ensure smooth execution.
- Provide on-site support during retailer/team events for setup and guest management.
- Work with the marketing team to prepare for the sales cycle meeting bi-annually.
- Beauty, fashion, or FMCG experience is a plus.
- Preferably holds a university degree in Business, Marketing, Economics, or a related field.
- Minimum of 1–2 years’ working experience in the cosmetics industry preferred.
- Highly organized and detail-oriented.
- Solid understanding of digital and social media platforms in the APAC region.
- Proficient in Microsoft Office, especially Excel and PowerPoint.
- Fluent in English and Chinese.
- Entry level
- Contract
- Marketing and Strategy/Planning
- Retail
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