[RW] Head of Marketing

4 days ago

Singapur, Singapore Bcg Rise Full time

Overview

A leading organisation in the travel loyalty and rewards sector is seeking a Head of Marketing to shape and execute its global marketing strategy. This pivotal role offers you the opportunity to lead an international team, drive brand awareness, and deliver measurable business growth across diverse markets—all from a remote base in Singapore.

Lead a high-performing international marketing team remotely, fostering collaboration and supporting professional development across multiple time zones.

Drive strategic planning and execution of impactful multi-channel campaigns that enhance customer engagement and support revenue growth in the travel loyalty sector.

Look at Marketing from a growth and partnerships perspective whilst helping the business scale across Asia.

Enjoy flexible working opportunities while utilising advanced marketing technologies to optimise performance and deliver exceptional value for both customers and partners.

Responsibilities
  • Lead a high-performing international marketing team remotely, fostering collaboration and supporting professional development across multiple time zones.
  • Drive strategic planning and execution of impactful multi-channel campaigns that enhance customer engagement and support revenue growth in the travel loyalty sector.
  • Look at Marketing from a growth and partnerships perspective whilst helping the business scale across Asia.
  • Enjoy flexible working opportunities while utilising advanced marketing technologies to optimise performance and deliver exceptional value for both customers and partners.
Qualifications
  • A minimum of 7–10 years’ experience in senior marketing roles within the travel industry or loyalty programme sectors is essential for success in this position.
  • Understanding of B2B players within Loyalty Programmes across Travel.
  • Demonstrated ability to manage remote teams distributed across various time zones while fostering a supportive environment built on trust and open communication.
  • Comprehensive knowledge of multi-channel marketing techniques—including email campaigns, digital advertising, automation tools, messaging platforms—and their application in driving customer engagement.
  • Deep understanding of travel loyalty programmes or booking platforms combined with proven expertise in developing strategies that build lasting customer relationships.
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